Larry the Cable Guy, Race Car Driver Graham Rahal, and Former Driver
Bobby Rahal Kick Off a Tour of the Country's Most Celebratory Events
Prilosec OTC is ready to fire up the grill and bring Zero* Burn Barbeque
Events to some of the hottest celebrations this summer. Teaming up with
long-term partner Larry the Cable Guy, as well as 1986 Indy 500 Winner
Bobby Rahal of Rahal Letterman Lanigan (RLL) Racing and their featured
driver, Graham Rahal, Prilosec OTC is on a mission to help Americans
live life to the fullest this summer, with zero* burn.
"There is nothing better than summer, and my dad and I have teamed up
with Prilosec OTC to make sure that Americans are enjoying every minute
of it," says Graham Rahal, driver of the National Guard-sponsored entry
for RLL in the Verizon IndyCar Series.
Prilosec OTC will visit some of the country's biggest summer events,
beginning at the Indianapolis Motor Speedway on May 23rd. All
summer long, consumers will be given Zero* Burn Experiences like Zero
Cost Barbeque, Zero* Burn Games, and chances to win prizes; and will be
educated on the benefits of taking Prilosec OTC to treat frequent
Fan favorite comedian Larry the Cable Guy asserts, "Getting heartburn
and then treating it day after day is like checking on your BBQ after
it's already burnt! That's why I take Prilosec OTC for my frequent
heartburn - so I don't get heartburn in the first place.*"
As part of the Zero* Burn Summer Barbeque Event Tour, Prilosec OTC will
also be making stops in Fort Worth, Texas on June 7; Fayetteville, North
Carolina on July 4; and Chicago, Illinois on August 17 - cities known
for hosting the country's biggest All-American summer events.
* It's possible while taking Prilosec OTC®. Use as directed for 14 days
to treat frequent heartburn. Do not take for more than 14 days or more
often than every 4 months unless directed by a doctor. May take 1-4 days
for full effect (although some people get complete relief of symptoms
within 24 hours). Not for immediate relief.
About PRILOSEC OTC
PRILOSEC OTC® is the #1 Doctor
recommended†, #1 gastroenterologist recommended†, and #1 Pharmacist
recommended‡ OTC acid reducer for the treatment of frequent heartburn
for 8 straight years. PRILOSEC OTC is the #1 selling OTC heartburn
medicineǂ on the market that can work for 24 hours with one pill a day.
PRILOSEC OTC works by directly shutting down many acid pumps in your
stomach when used as directed for 14 days to treat frequent heartburn.
For more information about PRILOSEC OTC, visit www.prilosecotc.com.
† Symphony Health Solutions ProVoiceTM Survey. Jan 2005-Mar
‡ Pharmacy Times Surveys, Acid Reducer/Heartburn Categories
ǂ P&G calculation based on Nielsen ScanTrack FD+,
About Procter & Gamble
P&G serves approximately
4.8 billion people around the world with its brands. The Company has one
of the strongest portfolios of trusted, quality, leadership brands,
including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®,
Downy®, Duracell®, Fairy®, Febreze®, Gain®, Gillette®, Head &
Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®,
Vicks®, Wella® and Whisper®. The P&G community includes operations in
approximately 70 countries worldwide. Please visit http://www.pg.com for
the latest news and in-depth information about P&G and its brands.
Source: Procter & Gamble