By Business Wire, September 17, 2013, 08:30:00 AM EDT
CUPERTINO, Calif.--(BUSINESS WIRE)--
Apple® today announced that iPhone® 5s, the most forward-thinking
smartphone in the world and iPhone 5c, the most colorful iPhone yet,
will be available to customers on Friday, September 20 at 8:00 a.m.
local time at Apple retail stores and at 12:01 a.m. PDT at the Apple
Online Store (www.apple.com).
iPhone 5s and iPhone 5c will be available in the US, Australia, Canada,
China, France, Germany, Hong Kong, Japan, Puerto Rico, Singapore and the
iPhone 5s redefines the best smartphone experience in the world with
amazing new features all packed into a remarkable thin and light design,
including the Apple-designed A7 64-bit chip, all-new 8 megapixel iSight®
camera with True Tone flash and introducing Touch ID™, an innovative way
to simply and securely unlock your phone with just the touch of a
finger. iPhone 5c features an all-new design, packed with features
people know and love like the beautiful 4-inch Retina® display, blazing
fast performance of the A6 chip, and the 8 megapixel iSight camera—all
while delivering great battery life.¹ iPhone 5s and iPhone 5c both offer
more LTE bands² than any other smartphone in the world and include
all-new FaceTime® HD cameras.
iPhone 5s and iPhone 5c feature iOS 7, the most significant iOS update
since the original iPhone, featuring a stunning new user interface,
completely redesigned with an elegant color palette, distinct,
functional layers and subtle motion that make it feel more alive. iOS 7
has hundreds of great new features, including Control Center,
Notification Center, improved Multitasking, AirDrop®, enhanced Photos,
Safari®, Siri® and introduces iTunes Radio℠, a free Internet radio
service based on the music you listen to on iTunes®.³
Every customer who buys an iPhone 5s or iPhone 5c at an Apple retail
store will be offered free Personal Setup service, helping them
customize their iPhone by setting up email, showing them new apps from
the App Store℠ and more, so they'll be up and running with their new
iPhone before they leave the store. In the US, the new iPhones will be
available through AT&T, Sprint, T-Mobile, Verizon Wireless, select Best
Buy, RadioShack, Target and Walmart stores and Apple Authorized
Pricing & Availability
iPhone 5s comes in gold, silver or space gray, and will be available in
the US for a suggested retail price of $199 (US) for the 16GB model and
$299 (US) for the 32GB model and $399 (US) for the 64GB model.⁴ iPhone
5c comes in blue, green, pink, yellow and white and will be available in
the US for a suggested retail price of $99 (US) for the 16GB model and
$199 (US) for the 32GB model.⁴ iPhone 5s cases will be available in
beige, black, blue, brown, yellow and (RED) for a suggested retail price
of $39 (US) through the Apple Online Store (www.apple.com),
Apple's retail stores and select Authorized Apple Resellers. iPhone 5c
cases will be available in blue, green, pink, yellow, black and white
for a suggested retail price of $29 (US) through the Apple Online Store (www.apple.com),
Apple's retail stores and select Authorized Apple Resellers.
¹ Battery life depends on device settings, usage and other factors.
Actual results vary.
² LTE is available through select carriers. Network speeds are dependent
on carrier networks, check with your carrier for details.
³ iTunes Radio will be available with the launch of iOS 7 in the US.
⁴ For qualified customers.
Apple designs Macs, the best personal computers in the world, along with
OS X, iLife, iWork and professional software. Apple leads the digital
music revolution with its iPods and iTunes online store. Apple has
reinvented the mobile phone with its revolutionary iPhone and App Store,
and is defining the future of mobile media and computing devices with
NOTE TO EDITORS: For additional information visit Apple's PR website (www.apple.com/pr),
or call Apple's Media Helpline at (408) 974-2042.
© 2013 Apple Inc. All rights reserved. Apple, the Apple logo, Mac, Mac
OS, Macintosh, iPhone, iSight, Touch ID, Retina, FaceTime, AirDrop,
Safari, Siri, iTunes Radio, iTunes and App Store are trademarks of
Apple. Other company and product names may be trademarks of their