Depending on the length of the individual speeches, the ceremony begins roughly at 3:45 p.m. You will be presented with an agenda that will break down the morning's activities minute by minute; at the end of this message is a sample agenda for your reference.

First your group will view a short video presentation about NASDAQ. Then, a Senior Executive from NASDAQ OMX delivers an official welcome message ending by offering the floor to your CEO/Chairman/President for his/her comments.

Your CEO/Chairman/President addresses the group; bear in mind when crafting remarks for your CEO/Chairman/President, he/she is allotted two minutes maximum for remarks. The audience for these remarks are the guests in the room and those who will watch the raw DVD of the ceremony we provide. We also air the ceremony live on www.nasdaq.com, and our MarketSite Tower with closed captioning.

Finally, at the conclusion of the formal remarks, guests are invited to join the speakers onstage for the official Closing Bell.

For a visual reference, please visit www.nasdaq.com for photos of past opens.

During the ceremony, a professional photographer will take photographs of your group on and off stage. Weather permitting, following the ceremony, the group will be escorted outside for pictures with the NASDAQ Tower as a backdrop. Three high-resolution image, suitable for publishing will be sent to the company contact by 6PM pending no time contraints. Additionally, low resolution images will be posted on www.nasdaq.com, archived for approximately one year. Within 3-4 weeks of the ceremony, your company will receive seven 5 x 7 photo prints. In addition, you will be sent a link to a password-protected web-based photo album with the all the photographs from the event, available for purchase.

Usage Rights and Permission:  The digital photos provided to you may be used in your corporate and other marketing materials with the following usage statement:  These photos are © Copyright 2009, The Nasdaq OMX Group and available for re-publication by the news media only. Any commercial use is strictly prohibited without the prior written consent of The Nasdaq Stock Market, Inc.

Please be advised that NASDAQ will retain copyright ownership of these pictures and they may be used by NASDAQ, in NASDAQ’s sole discretion, in NASDAQ web-based, print and other marketing materials.

NASDAQ MarketSite also offers a “Souvenir Picture” to guests. This is a picture that is taken against a green screen and then imposed on a computer image of the NASDAQ tower. “Souvenir Pictures” are taken either before the event or once the ceremony and professional photos are finished.

Guests may also take photos in the studio with their own cameras, but may not use flash as it disrupts broadcasts.

We supply a professional videographer who will film the ceremony from start to finish. On request, we can supply raw footage of the event.

As with the photographs set forth above, NASDAQ will retain copyright ownership in the video and portions may be used by NASDAQ, in NASDAQ’s sole discretion, in NASDAQ web-based and other marketing materials.

The MarketSite Webcam is great way include employees, stakeholders, family and friends in the experience who aren’t able to join the ceremony live. By launching this link, http://www.nasdaq.com/about/marketsitetowervideo.asx at 3:50pm you will have a view into the MarketSite studio where you can view the ceremony. The ceremony is live, not archived, so it is important to watch in real time. Additionally, you are encouraged to add this link to your website for a greater audience to enjoy. Do not be alarmed that the web cam is fuzzy.  The video feed is compressed for online viewing.

The Closing Bell is provided live via satellite feed. Please contact Jolene Libretto in the NASDAQ Corporate Communications for feed information.

If you are interested in gaining local broadcast coverage of the Closing Bell, please share the feed information with those networks.

Companies may choose to do a larger promotion (i.e. give-away to Times Square visitors or onsite broadcast press, product sampling or fashion show) in conjunction with their Closing Bell. If you are interested in incorporating a promotion into the morning festivities please contact Jennifer Ok who will provide guidance on past promotional events, what promotions may require a permit, etc.