Our offering is being made on a self-underwritten, best-efforts basis: no
minimum number of shares must be sold in order for the offering to proceed. We
expect to use any proceeds received from the offering for general corporate
purposes, including working capital needs set forth in our plan of operation as
described below in Management’s Discussion and Analysis or Plan of Operation.
The offering scenarios presented are for illustrative purposes only and the
actual amount of proceeds, if any, may differ.
Our Officers and Directors will not receive any compensation for their efforts
in selling our shares. Our management will have broad discretion in the
application of the net proceeds of this offering. In addition to changing
allocations because of the amount of proceeds received, we may change the use of
proceeds because of changes in our business plan. Investors will be relying on
the judgment of our management regarding the application of the proceeds of any
sale of the securities. We may invest the net proceeds received from this
offering temporarily until we use them for general corporate purposes.
We do not intend to use the proceeds to acquire assets or finance the
acquisition of other businesses. At present, no material changes are
contemplated. Should there be any material changes in the projected use of
proceeds in connection with this offering, we will issue an amended prospectus
reflecting the new uses.
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As long as we succeed to raise the funds required to start our operation, we
plan to develop its initial activities in 12 months, after the termination of
this offering, as shown in the following tables, which presents the planned
activities, duration and investments. If we do not raise enough cash through
this offering, the following plan of operation below will take effect after we
raise enough funds to do so.
As of the date of this prospectus, we have not yet implemented our business
plan; we have only secured the web domain (www.lollipopsports.com) and created a
template of our to-be finalized website.
Our business development is planned to start with market research and analysis
for sports nutritional supplements during the first 3 months, legal and
regulatory research during the 1st and 2nd quarters of 2013, development of the
detailed services concept and development of the detailed market plan until 6
months following the completion of our capital raise; suppliers selection and
partnership agreements for 6 months following the completion of our capital
raise; and in the three months following our capital raise the final development
of our website, planned to be completed within 12th month following our capital
raise, when we expect to be fully functional.
Our plans would be curtailed under offering scenarios of less than 100%. All of
our anticipated costs are shown in the tables below under possible results of
the sale of our shares (if 100% or 50% of the offered shares are sold).
The tables below represents our plan of operation using the net proceeds (gross
proceeds less offering costs) under the 50% and 100% offering scenarios.
Plan of Operation if 100% of shares are
Sold
Ist 2 nd 3 rd 4 th
Activities Quarter Quarter Quarter Quarter Total
Market Research and Analysis for Sports
1 Nutritional Ring 2,500 2,500 2,500 2,500 10,000
2 Legal and Regulatory research 5,000 5,000
Development of the detailed services
3 concept 5,000 5,000
4 Development of marketing plan 5,500 5,500
5 Suppliers selections and partnership 5,000 5,000
6 Retain Sports Nutritionist(s) 10,000 5,000 15,000
7 Website Development 5,500 10,000 15,500
8 Athlete Endorsement 1,000 1,000
9 On Going Legal and Accounting 5,000 5,000 10,000
10 Miscellaneous Office Expenses 1,000 1,000 1,500 3,500
11 Working Capital 5,500 5,500
12 Offering Expenses 19,500 19,500
TOTAL 27,500 13,500 29,500 30,000 100,000
Plan of Operation if
50% of shares are Sold
Market Research and Analysis for Sports
Nutritional Ring 2,500 2,500
Legal and Regulatory research 2,500 2,500
Development of the detailed services
concept 2,500 2,500
Development of marketing plan 3,000 3,000
Suppliers selections and partnership 2,500 2,500
Retain Sports Nutritionist(s) 3,000 2,500 5,500
Website Development 5,000 5,000
Athlete Endorsement 1,000 1,000
On Going Legal and Accounting 4,000 4,000
Miscellaneous Office Expenses 1,000 1,000
Working Capital 1,000 1,000
Offering Expenses 19,500 19,500
TOTAL 23,000 5,000 7,500 15,000 50,000
Plan of Operation if
25% of shares are Sold
Market Research and Analysis for Sports
Nutritional Ring 2,500 2,500
Legal and Regulatory research
Development of the detailed services
concept
Development of marketing plan 2,500 2,500
Suppliers selections and partnership
Retain Sports Nutritionist(s)
Website Development
Athlete Endorsement
On Going Legal and Accounting
Miscellaneous Office Expenses
Working Capital 500 500
Offering Expenses 19,500 19,500
TOTAL 20,500 2,500 25,000
1. Market Research and Analysis for Sports Nutritional Supplements
. Better understand the sports nutritional supplement food market by finding
research related to it, such as the Market Information and Industry Research
. Analysis of sports nutritional supplement food market
. Analysis of what is needed and expected by our target market
2. Legal and regulatory research
. Verify legal and regulation requirements related to offering sports
nutritional supplements
. Verify certifications and possible government approvals needed to execute our
business.
3. Development of the detailed services concept
. According to the results from market research and analysis, refine and detail
the concept of LPC sports nutritional supplements
4. Development of the detailed Marketing Plan
. Study and define the best strategy to use Facebook, Twitter, You Tube and
internet search engines to promote and attract our target market
. Select website, expositions and forums to define our participation and the
budget needed
5. Suppliers selections and partnership
. Select possible sports nutritional supplement and/or candy suppliers
. Establish partnership and commissioning policy .
6. Website development
. Contract web designing services to finish our ‘under construction’ website
. Develop the Lollipop Corporation website template according to what was
specified in the development of the detailed services concept phase
We expect to generate revenue from the sale of our sports nutritional
supplements. To be successful, our company needs to accomplish the steps
described above, in order to have a better understanding of the Market and then
establish our Marketing strategies. Our company believes that the success of
our business relies on the proper execution of the above described plan of
operation.
We do not plan to manufacture our product but rather to have as yet unidentified
third party suppliers/partners provide us with the sports nutritional
supplements under our LPC trade name and according to our business model. We
expected that our product shall be sourced from multiple suppliers/partners,
which would allow us to possibly always have a supplier nearby our clients,
resulting in faster delivery and fresher ingredients. We plan on establishing a
commissioning policy for each supplier/partner. We expect that our suppliers
will be able to deliver the our sports nutritional products to our clients using
their existing structure. If one or all of our suppliers can’t provide delivery
service, we would have to hire a third party delivery company and, in this case,
we would charge a delivery fee to our clients. In order to keep the delivery
cost down, we intend to seek for several clients who live in the same area, so,
more deliveries would be made at each time.