We estimate that our net proceeds from this offering will be approximately
$6,753,750, after deducting underwriting discounts and commissions of $624,000,
our estimated Underwriter’s expenses of $234,000 and our estimated offering
expenses of $188,000. We will receive additional net proceeds of up to
$1,071,225, after deducting $93,150 in underwriting discounts and commissions,
if our Underwriter exercises its overallotment option to purchase up to 225,000
additional units from us, for total combined net proceeds of $7,824,975.
If the Underwriter exercises its over-allotment option to purchase up to 225,000
Units, we have an obligation to purchase up to 200,000 shares of common stock at
$4.784 per share and up to an additional 100,000 shares of common stock at $5.15
per share out of the proceeds from the exercise of the over-allotment option and
the exercise of the warrants underlying such Units, respectively, from a selling
stockholder. The shares purchased from the stockholder will be retired by us.
We intend to use the net proceeds of this offering for reseller network
development, executive management salaries and benefits, debt repayment,
intellectual property development and protection, research and development, and
general working capital purposes as detailed below. Our planned debt repayment
relates to the required principal payments of our $1,000,000 senior subordinated
note payable to one of our founders, Richard Giles, which bears interest at 6%
per annum and has mandatory principal payments of $250,000 due on October 15,
2013 and $250,000 due on December 15, 2013. The remaining mandatory principal
payments totaling $500,000 are due in calendar year 2014. Our planned
expenditures for activities during calendar 2013 that are to be funded from the
proceeds of this offering are as follows:
Use of proceeds
Without With
Purpose overallotment Percent overallotment Percent
General working capital purposes $ 3,889,750 57.6% $ 4,004,175 51.2%
Reseller network development 1,200,000 17.8% 1,200,000 15.4%
Selling stockholder option payments - - 956,800 12.2%
Executive management salaries and 7.5% 6.4%
benefits 504,000 504,000
Debt repayment 500,000 7.4% 500,000 6.4%
Intellectual property development and 5.3% 4.6%
protection 360,000 360,000
Research and development 300,000 4.4% 300,000 3.8%
$ 6,753,750 100.0% $ 7,824,975 100.0%
The following table summarizes the maximum proceeds from the exercise of our
warrants. The warrants expire one year from the date of issuance.
Number
Warrant summary of warrants Exercise price Maximum proceeds
Warrants issued in this offering 750,000 $ 5.15 $ 3,862,500
Warrants issuable under our
Underwriter’s over-allotment option 112,500 $ 5.15 579,375
862,500 $ 4,441,875
We have an obligation to use the net proceeds from the exercise of warrants, if
any, first to purchase 100,000 shares from the selling stockholder and the
balance, if any, for general working capital purposes.
Pending our application of proceeds as we have described, we will invest
proceeds in short-term, investment grade interest bearing securities.
According to the 2011 IBIS World Report on US Road and Highway Maintenance, the
total spent on road maintenance in the United States is in excess of $30 billion
per year. As an emerging company, we are at a competitive disadvantage because
we do not have the financial resources of larger, more established competitors,
nor do we have a sales force large enough to challenge our competitors. We
intend to address this disadvantage by entering into distribution agreements
with larger companies, and providing education and training to our sales
partners, customers, and governmental agencies. We also believe that our
equipment and processes are better than what is offered by other companies, and
that purchasers will choose our equipment because of its effectiveness, quality
of design, reputation in the marketplace, as well as the recognition we have
received from state and federal agencies. We intend to offer an industry
standard one-year limited warranty and provide nationwide service though our OEM
partners and resellers.
Company Description
Heatwurx, Inc. was incorporated under the laws of the State of Delaware on March
29, 2011 as Heatwurxaq, Inc. and subsequently changed its name to Heatwurx, Inc.
on April 15, 2011. Our founders were Larry Griffin and David Eastman, the
principals of Hunter Capital Group, LLC, an investment banking
entity, which
acquired our technology, equipment designs, trademarks, and patent applications
from Richard Giles, the inventor and a founder of the Company, in April 2011.
---
We have not yet commercialized our products and we are therefore classified as a
developmental stage enterprise.
We are an asphalt preservation and repair equipment company. Our innovative,
and eco-friendly hot-in-place recycling process corrects surface distresses
within the top three inches of existing pavement by heating the surface material
to a temperature between 300° and 350° Fahrenheit with our electrically powered
infrared heating equipment, mechanically loosening the heated material with our
processor/tiller attachment that is optimized for producing a seamless repair,
and mixing in additional recycled asphalt pavement and a binder
(asphalt-cement), and then compacting repaired area with a vibrating roller or
compactor. We consider our equipment to be eco-friendly as the Heatwurx process
reuses and rejuvenates distressed asphalt, uses recycled asphalt pavement for
filler material, eliminates travel to and from asphalt batch plants, and extends
the life of the roadway. We believe our equipment, technology and processes
provide savings over other processes that are more labor and equipment
intensive.
Our hot-in-place recycling process and equipment has been selected by the
Technology Implementation Group of the American Association of State Highway
Transportation Officials (AASHTO TIG) as an “additionally Selected Technology”
for the year 2012. We develop, manufacture (through a third-party manufacturing
partner) and intend to sell our unique, innovative and eco-friendly equipment to
federal, state and local governmental agencies as well as contractors for the
repair and rehabilitation of damaged and deteriorated asphalt surfaces.
Our executive offices are located at 6041 South Syracuse Way, Suite 315,
Greenwood Village, Colorado 80111 and our telephone number is (303) 532-1641.
Our website is www.heatwurx.com.