2007 U.S. Economic Events & Analysis
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Redbook
Definition
A weekly measure of sales at chain stores, discounters, and department stores. It is a less consistent indicator of retail sales than the weekly ICSC index. It is also calculated differently than other indicators. For instance, figures for the first week of the month are compared with the average for the entire previous month. When two weeks are available, then these are compared with the average for the previous month, and so on. It might be more useful to compare year-over-year figures since these are indeed compared to the comparable week a year ago. This index is correlated with the general merchandise portion of retail sales covering only about 10 percent of total retail sales. Why Investors Care

Released on 12/4/07 For wk 12/1 2007
Store Sales Y/Y change
 Actual 2.2%  
 Previous 2.4 %  

Highlights
Redbook's same-store sales tally for the Dec. 1 week came in lower than ICSC-UBS, at a 2.2 percent year-on-year rate and well below the 3.1 percent for ICSC-UBS. Redbook said retailers reported a lull during the week, a week that followed the Thanksgiving push and precedes busier weeks going into Christmas. For November as a whole, Redbook puts sales growth at a year-on-year 2.4 percent which is right at ICSC-UBS's 2.5 percent estimate. Both of these rates are toward the higher end of a moderate three-month trend. Chain stores will report their November results on Thursday, in data that will set up expectations for the following week's retail trade report from the Commerce Department.


 
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