2007 U.S. Economic Events & Analysis
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Redbook
Definition
A weekly measure of sales at chain stores, discounters, and department stores. It is a less consistent indicator of retail sales than the weekly ICSC index. It is also calculated differently than other indicators. For instance, figures for the first week of the month are compared with the average for the entire previous month. When two weeks are available, then these are compared with the average for the previous month, and so on. It might be more useful to compare year-over-year figures since these are indeed compared to the comparable week a year ago. This index is correlated with the general merchandise portion of retail sales covering only about 10 percent of total retail sales. Why Investors Care

Released on 11/20/07 For wk 11/17 2007
Store Sales Y/Y change
 Actual 2.2%  
 Previous 2.4 %  

Highlights
Chain-store sales are soft heading into Friday's start of the holiday shopping season. First ICSC-UBS and now Redbook report a 2.2 percent year-on-year same-store sales pace for the Nov. 17 week. The rate is in line with the pace of the last six months but is still below most rates of inflation. Redbook said warm temperatures through much of the nation are crimping demand for seasonal items, which is keeping traffic low and hurting sales of other items. Next news on the retail sector will be offered by weekend press reports on Black Friday and by isolated statements from retailers themselves.


 
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