2007 U.S. Economic Events & Analysis
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Redbook
Definition
A weekly measure of sales at chain stores, discounters, and department stores. It is a less consistent indicator of retail sales than the weekly ICSC index. It is also calculated differently than other indicators. For instance, figures for the first week of the month are compared with the average for the entire previous month. When two weeks are available, then these are compared with the average for the previous month, and so on. It might be more useful to compare year-over-year figures since these are indeed compared to the comparable week a year ago. This index is correlated with the general merchandise portion of retail sales covering only about 10 percent of total retail sales. Why Investors Care

Released on 9/25/07 For wk 9/22 2007
Store Sales Y/Y change
 Actual 1.6%  
 Previous 2.3 %  

Highlights
First ICSC-UBS now Redbook are reporting soft sales for the Sept. 22 week, a week hurt by warm weather, which is bad for cold-weather apparel, and high gas prices. Same-store sales were up only 1.6 percent compared to the prior year, about 1 full point down from recent trend. But both reports in August were above sales as reported by the Commerce Department. Consumer confidence data from the Conference Board later this morning will offer a more market-moving view of the consumer.


 
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