A weekly measure of sales at chain stores, discounters, and department stores. It is a less consistent indicator of retail sales than the weekly ICSC index. It is also calculated differently than other indicators. For instance, figures for the first week of the month are compared with the average for the entire previous month. When two weeks are available, then these are compared with the average for the previous month, and so on. It might be more useful to compare year-over-year figures since these are indeed compared to the comparable week a year ago. This index is correlated with the general merchandise portion of retail sales covering only about 10 percent of total retail sales. Why Investors Care
| Released on 4/17/07 For wk 4/14 2007 | ||||||||
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Highlights
Sales slowed very sharply in the April 14 week according to Redbook that pegs year-on-year sales growth at only 0.2 percent vs. an outsized 4.9 percent gain in the prior week. The report said most retailers were below plan in the week. Easter effects can be dramatic at the retail level, making it necessary to combine March and April together when assessing sales on a sector or individual basis.
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