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Nokia's New Lumia 925 - Analyst Blog

By: Zacks.com
Posted: 5/16/2013 5:29:00 PM
Referenced Stocks: AAPL;NOK;TMUS

In order to gain market traction, Finnish handset manufacturer Nokia Corporation ( NOK ) continues to expand its Lumia flagship phones by launching a new Lumia 925 smartphone.

The Lumia 925 is a Windows 8-based smartphone with an 8.7 MP camera and Carl Zeiss lens capable of shooting in low-light. It also features popular social network apps (Facebook, Twitter, Foursquare, Tumblr, Flickr and Instagram). It is much slimmer and lighter than its earlier Lumia flagship phones.

Lumia 925 is priced at $610 and will be shipped during June across China and Europe and will later hit U.S. stores on T-Mobile US, Inc. 's ( TMUS ) network.

In the last couple of years, Nokia has fallen behind in the smartphone race, which has been mainly dominated by Apple Inc .'s ( AAPL ) iPhone and Samsung's Galaxy range, which runs on Google Inc. 's ( GOOG ) Android platform. According to the report presented by research firm IDC, both Apple's iOS and Google's Android operating system hold more than 80% of the world's market share on operating platform in fiscal 2012.

However, in the last couple of quarters, Nokia has performed impressively based on a good show from its Lumia series. At the end of the first quarter, the company sold 5.6 million handsets recording sequential growth of 27.35%.

Despite such an impressive show, Nokia has to go a long way to regain its lost glory since both Samsung and Apple sold more than 300 million smartphones last year as compared to Nokia's 35 million smartphones.

Nokia currently carries a Zacks Rank #3 (Hold).



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