|Back to main|
Kellogg Offers New Frozen Meals - Analyst Blog
The leading producer of cereals in the world,
) recently introduced a number of frozen packaged food products
under its popular brand Kashi and Eggo.
Under the Kashi brand, Kellogg has introduced two frozen soups named Moroccan Minestrone and Savory Chicken Noodle and steam meals including Kashi Three Cheese Ravioli and Mushroom and Asparagus Risotto. Under the brand Eggo, the company introduced Chocolatey Chip Muffin Wafflers.
These meals contain healthy ingredients like whole grains, vegetables, lean meat, cheese and spices and require minimum cooking time.
These products target the growing number of health conscious consumers who prefer easily available nutritious food given their busy schedule. These meal options particularly capitalize on the increasing awareness about the importance of eating right in order to stay fit and energetic throughout the day.
Kellogg has always focused on brand building through product innovation and an improved product mix with the help of optimal price/mix combinations. For instance, Kellogg had recently launched an array of chips, crackers, bars and cookies including snacks bars from Nutri-Grain, Special K and Kashi and new flavors of TheRealCheez, Kashi and Keebler Elves.
These products target the increasing demand for packed
snacking options. These efforts help drive market share gains and
consistent growth in sales and earnings over the long term.
Kellogg carries a Zacks Rank #3 (Hold).
Other consumer staples stocks that are worth considering include Flower Foods, Inc. ( FLO ) and B&G Foods Inc. ( BGS ), both carrying a Zacks Rank #1 (Strong Buy) and Campbell Soup Company ( CPB ) carrying a Zacks Rank #2 (Buy).
B&G FOODS CL-A (BGS): Free Stock Analysis Report
CAMPBELL SOUP (CPB): Free Stock Analysis Report
FLOWERS FOODS (FLO): Free Stock Analysis Report
KELLOGG CO (K): Free Stock Analysis Report
To read this article on Zacks.com click here.
Zacks Investment Research