Williams-Sonoma's West Elm Brand Widens Reach in Oklahoma - Analyst Blog

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After opening a West Elm retail store in Oklahoma City, OK earlier this month, Williams-Sonoma, Inc. ( WSM ) recently announced the opening of another West Elm store in Tulsa, OK. Located in Utica Square, this store will debut with the fall 2014 assortment, which will include exclusive designs for lighting, new collaborations and handcrafted products from Haiti, India, Peru and the Philippines. Moreover, the store will offer a local assortment of art, hand-woven throws, bar accessories, pillows and stationery, especially designed by Oklahoma-based artisans.

West Elm is one of the iconic home furnishings brands of Williams-Sonoma. The brand offers personalized products designed by the company's team of artists and designers. The company offers West Elm branded furniture, bedding, bathroom accessories, rugs, curtains, lighting, decorative accessories, dinnerware, kitchen essentials, and gifts.

Williams-Sonoma has been consistently adding new stores in order to drive sales. Earlier this week, the company opened a new West Elm retail store in Kansas City, MO. In Jul 2014, the company introduced its first Pottery Barn and Pottery Barn Kids stores in Southeast Asia. These stores are located at Central Square, Bonifacio High Street, Manila, Philippines.


Later this year, Williams-Sonoma intends to open eight new stores in Australia and new West Elm stores in UK. The company also intends to launch Pottery Barn and Pottery Barn Kids fully-integrated websites in UK.

Headquartered in San Francisco, CA, Williams-Sonoma is a multi-channel specialty retailer of premium quality products for home.

Williams-Sonoma carries a Zacks Rank #2 (Buy).

Investors interested in the retail sector can also consider stocks like Mattress Firm Holding Corp. ( MFRM ), Barnes & Noble, Inc. ( BKS ) and J. C. Penney Company Inc. ( JCP ). While Mattress Firm Holding sports a Zacks Rank #1 (Strong Buy), Barnes & Noble and J. C. Penney hold a Zacks Rank #2.


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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of The NASDAQ OMX Group, Inc.




This article appears in: Investing , Business , Stocks

Referenced Stocks: JCP , BKS , MFRM , WSM

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