Less than two weeks ago, Sony (NYSE:
) CEO Kazuo Hirai
rumors that the company would announce PlayStation 4 this
quarter. "Why go first, when your competitors can look at your
specifications and come up with something better?" he
Hirai's comments were thought to have been a jab at Microsoft
), which is largely believed to be preparing the next Xbox for a
holiday 2013 release, as well as an Xbox gaming tablet. Now it
seems that Hirai may have been referring to Sony's most
formidable competitor -- Nintendo (OTC:
) -- which released its new console last fall.
and numerous other websites throughout the game industry, Sony
has simultaneously published a tweet, a Facebook (NASDAQ:
) post and a YouTube (NASDAQ:
) video hinting at the "future of the PlayStation business."
Yes, the PlayStation business -- that is the official word
from a Sony rep who spoke with IGN. In other words, the event
could be about anything -- PS Vita, PlayStation 4, new PS3 games,
a new mobile initiative or virtually any other concept consumers
It is wholly possible that Sony will attempt to save PS Vita
by releasing a Vita phone. While this might have seemed like a
crazy idea two years ago, Samsung has paved the way for larger
phones via the "phablet" concept. Why can't Sony take advantage
of consumers' newfound acceptance of larger phones and release a
PS Vita that can make and receive calls?
In addition to the possibility of PS3 software (which would
likely disappoint everyone expecting the first PlayStation 4
teaser), Sony may also use the event to highlight a host of fresh
PS Vita games. Better still, it may announce a long-awaited price
cut that could make PS Vita more competitive as both a small
tablet and a handheld game machine.
Then there is one idea that almost no one is talking about --
the streaming service that Sony is building. Sony has not
officially said that it will stream games on PS3, PS4 or any
other platform. However, the company spent
to acquire Gaikai, a company that specializes in streaming video
games. Surely the company intends to eventually use Gaikai's
technology. It could be as soon as this month or (perhaps more
realistically) a few years from now.
Whatever Sony plans to announce, the world will be watching
with an immeasurable amount of anticipation. In less than one
has already garnered nearly 600,000 views on YouTube.
(c) 2013 Benzinga.com. Benzinga does not provide investment
advice. All rights reserved.
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