Gamers were quick to revolt against Oculus in online forums. Wall
Street was quick to punish
by sending its shares down 7%. All of this came after Facebook
announced its purchase of virtual reality pioneer Oculus VR for
You may be wondering why everyone hates the Facebook Oculus
deal. The answer is different for the two major parties involved.
The gaming community has taken to the blogosphere to vent
frustrations about the deal. Wall Street tends to vent its
frustrations by sending stocks lower, and it sent
Oculus VR is a virtual reality company that makes the Oculus
Rift, a ground breaking virtual reality headset. Its inventor,
Palmer Luckey, is an expert in virtual reality head-mounted
displays (HMDs) who realized he could do better than what was
available at the time. A prototype of his Oculus Rift received
high praise at 2012's Electronic Entertainment Expo (E3) and his
company was born.
Soon after the debut of the Oculus Rift at E3, the company
announced a campaign on the crowdfunding site Kickstarter in
order to help fund the Oculus Rift project.
Within four hours of the announcement the company had raised
the intended $250,000. Within a day and a half the company had
raised $1 million. The Kickstarter campaign ended with over $2.4
Then came Tuesday's announcement that Facebook was buying
Oculus VR for $2 billion.
Social news sharing site Reddit was a popular spot for Oculus'
Kickstarter backers to vent their frustrations.
Reddit user Diels_Alder wrote:
Kickstarter leads donors to believe they are supporting the
dream of Oculus technology and then turns them into supporting
the dream of Mark Zuckerberg's accountants. It's not illegal,
but it diminishes the value of Kickstarter to donors.
Another Reddit user, RaisedByACupOfCoffee, summed up the
feeling of "betrayal" shared by many of Oculus' Kickstarter
They led us to believe that they were exactly the kind of
'rare people' who would refuse a buy out and tough it out to
build their own consumer-first version, only to sell out to a
universally reviled company that has consistently exploited its
user base. I can understand their motivations, but I can't help
Oculus' Kickstarter backers, who seem to be largely electronic
gaming enthusiasts, felt that Oculus had arrived to revolutionize
the gaming industry and change the user's experience of playing
all kinds of games. They appear to have felt that Oculus VR was a
company for them, a company for the people.
Gamers, it seems, hate the Facebook Oculus deal because they
believe Oculus VR turned its back on them.
For its part, Wall Street seems to hate the deal as well.
It's not uncommon for a company's
to fall after announcing a major deal, though the decline is
generally more or less in line with the purchase price.
With a 7% drop in shares, Facebook's total market
capitalization fell from about $165 billion to $153 billion. That
is a loss of roughly $12 billion in value as a result of the $2
billion deal to purchase Oculus VR.
Perhaps Wall Street is expressing concern that Facebook's
buying spree is getting excessive. The company purchased
Instagram for $1 billion in 2012 and more recently
purchased messaging app WhatsApp for $19.5
Investors may also be expressing displeasure at what seems
like Facebook straying from its cash cow, sales of targeted
Between the gamers and Oculus backers and the reaction of
investors, one thing is clear…the acquisition has very few fans.
In fact, besides Zuckerberg and the Oculus VR executive team, it
seems just about everyone hates the Facebook Oculus deal.
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