Nine months ago, Netflix (NASDAQ:
) traded for less than $55 a share. Any major company -- Amazon
), Comcast (NASDAQ:
), Microsoft (NASDAQ:
) or any other firm that has an interest in content deals and
millions of subscribers -- could have purchased the firm at that
Time Warner (NYSE:
) could have purchased Netflix and merged it with HBO for the
ultimate streaming and pay-TV network. With content deals from
some of the largest studios in the world, HBO and Netflix could
have practically started an entirely new cable service together
to compete against the likes of Comcast and its own former
sibling, Time Warner Cable (NYSE:
"When Netflix was down at $50 a share, I said, 'My downside
here is that I can think of a dozen companies that would love to
own $30 million subscribers at $100 a sub for Netflix,'" Whitney
Tilson, founder and Managing Partner of Kase Capital, told
Over the last seven months, Netflix quadrupled in value and is
now trading at more than $217 a share.
"I've never had a stock quadruple in seven months -- to my
recollection, any way -- in my 15 years of managing money," said
Tilson. "Back in October, I said, 'I think Netflix this decade is
going to be like Amazon (NASDAQ:
) last decade -- a stock that can just continue to grow and grow
with enormous upside optionality.'
"Amazon has been a 20-bagger. The stock has been a 20-bagger
over the last 10 years, and at the time when Netflix was at $54 a
share, I said, 'Netflix could have that kind of upside.'"
Tilson said that he has been trimming Netflix "all the way
"But I've kept it at a three and a half to four percent
position the whole time," he said. "I still own it in that
position because the company is just going gangbusters and I
think that if they continue to execute, it still has a lot of
If Netflix is the next Amazon, who will be the next
It could be Spark Networks (NYSE:
), which owns and operates JDate and Christian Mingle.
"I said, 'This is my next Netflix,'" said Tilson, recalling
his speech at the Eighth Annual Spring Value Investing Congress.
"It's an Internet-based company with a lot of upside optionality
that is sacrificing current profits and taking all of the profits
from an existing cash cow business and [pouring] it into a growth
In that sense, Tilson said that it is "very much like
"But this is a much, much smaller company," he said. "It only
has about a $170 million market cap. Basically it's two websites
-- they're almost identical websites targeting two different
markets. JDate targets Jewish singles who are looking to meet
other Jewish singles. That business has been around for well over
a decade and has had a 90 percent or higher contribution margin
for the last 11 years running, but it hasn't grown. It is the
very definition of a beautiful cash cow. JDate is worth [Spark's]
entire market cap."
And JDate is just one part of the package.
"What you're getting for free, in my opinion, is Christian
Mingle -- which is just like JDate but aimed at the market of
Christians in the United States, which is 30 times larger than
the Jewish market," Tilson added. "In the last three years since
they really launched this website, it is now substantially larger
than JDate. It is not yet profitable because they take all of
their cash flow and plow that back into growth. Last quarter,
revenues grew 45 percent year-over-year, so it's on a very steep
and rapid growth trajectory. Using even the most conservative
assumptions, I think Christian Mingle is worth the market cap of
the company as well. So if you add JDate and Christian Mingle, I
think you have a double on the stock.
"Christian Mingle -- if you think it's addressing a market 30
times the size of JDate, has upside, you know, that could make
this stock a multi-bagger. It's a pretty exciting growth story,
but it's a very small cap stock."
If you think that Facebook (NASDAQ:
) -- which received a new social dating app this week -- could be
a problem for Spark Networks, you might be missing the big
"I think Facebook is actually a big plus for Spark Networks
(not a negative) for two reasons," said Tilson. "Spark Networks
gets a lot of its leads and people to market to because when
people sign up on Facebook and enter information about themselves
-- like whether they're single, whether they're Jewish, whether
they're Christian. Facebook sells that information to Spark
Networks and then Spark Networks then markets to those people.
That's been going on a long time.
"Secondly, if you're Facebook and you're looking to get into
this business, Facebook has a -- off the top of my head -- what,
$50 billion market cap?* Spark Networks has a $170 million market
cap. Facebook paid a billion dollars for Instagram because it had
a cool app that they could market to their members."
In other words, it would not be difficult for Facebook to pick
up the company.
"I think Spark Networks [will] eventually get purchased by IAC
), which owns Match.com," said Tilson. "[IAC Chairman] Barry
Diller absolutely loves Match.com. It's his favorite business in
IAC. I think IAC is the most logical buyer for Spark, and it
would be a tiny bite-sized acquisition."
IAC is not the only one that may be interested in acquiring
Spark at some point in the future.
"The beauty is that I think Facebook would love to buy them,"
Tilson added. "I think Yahoo (NASDAQ:
) or Google (NASDAQ:
) would be great acquirers here."
*Note: Facebook's current market cap is at $64.5 billion.
Louis Bedigian is the Senior Tech Analyst and Features Writer
of Benzinga. You can reach him at 248-636-1322 or
louis(at)benzingapro(dot)com. Follow him
(c) 2013 Benzinga.com. Benzinga does not provide investment
advice. All rights reserved.
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