card company and an airline are combining their efforts to accept
customers, according to
a press release
American Express (
) committed on Thursday to accept Virgin America into its program
for Membership Rewards. Holders of the American Express card are
now able to transfer points they've accumulated to "Elevate,"
which is Virgin America's frequent flyer rewards program.
"We are always looking for new and innovative partners that
will make redeeming Membership Rewards points even more flexible
for our cardmembers," Lynne Biggar, executive vice president and
general manager for U.S. Consumer Services at American Express,
said. "Celebrating our
with the 'Elevate Your Seat' promotion gives consumers who love
flying Virgin America and those who haven't yet flown Virgin
America a chance to enjoy the experience."
To mark the merger, both companies have commenced a
prize-winning opportunity that will award two pro gratis
roundtrip seats to any destination that Virgin America
Runners-up prizes will be awarded to three individuals for two
round-trip Main Cabin Select tickets on Virgin America jets as
well as a 30-day Gogo WiFi pass.