The 4 Most Important Products for Coca Cola

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The Coca Cola Company ( KO ) is the world's largest manufacturer, distributor, and marketer of non-alcoholic beverage concentrates and syrups, competing with companies like Pepsi ( PEP ) and Dr. Pepper Snapple Group ( DPS ). The company sells these syrups and concentrates to bottlers who, in turn, sell the finished product. Our price estimate for The Coca Cola Company stands at$61.34 , roughly 5% below the stock's current market price.

The 4 Most Important Product Segments for The Coca Cola Company


1) Coca Cola - represents 26% of the company's stock value

This is the flagship brand of the company, sold in virtually all countries across the globe. Even beyond the soft drink market, it is one of the most widely recognized corporate brands.

See the top forecasts for this division

2) Diet Coke - 17%

Diet Coke is the 'sugar free' version of Coca Cola Classic and the second most widely sold soft drink for the company. It was first introduced in 1982 and remains among the most successful soft drink brands.

See the top forecasts for this division

3) Coke Zero, Sprite Zero, Barq's & Others - 14%

This division includes smaller brands like Coke Zero, Sprite Zero, Barq's and others. The division also includes revenues from brands like Schweppes, Canada Dry, and Crush (owned by Dr. Pepper Snapple Group) as Coca Cola has certain distribution rights for these brands outside the United States.

See the top forecasts for this division

4) Powerade & Other Brands - 14%

This division includes non-carbonated drinks like fruit juices and sports drinks.

The main brands associated with this division are:

  • Powerade - A sports drink available in multiple flavors. It was first introduced in 1988 and has since aimed to gain loyalty among sports enthusiasts.
  • Other Ready-to-drink beverages like Nestea.

See the top forecasts for this division

See our full analysis and $61.34 price estimate for Coca Cola Company's stock



The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of The NASDAQ OMX Group, Inc.



This article appears in: Investing , Investing Ideas , Stocks , US Markets

Referenced Stocks: DPS , KO , PEP

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