) recently announced plans to expand the availability of its
Clover brewing system which is currently installed in only 500
Starbucks stores. By the end of 2014, management aims to double
the number of stores that will feature the brewing system.
The Clover brewing system allows brewing of individual cups of
coffee right in front of the customer. The brewing system is
especially used to brew Starbucks' upscale line of coffees-
Starbucks Reserve. Starbucks Reserve coffees are some of the
rarest and most exotic coffees and have been around since 2010.
In the last three years, the coffee giant has introduced more
than 40 different Starbucks Reserve coffees. These expensive
coffees are only available for a limited period at select
Starbucks stores. The expansion of the brewing system will also
increase the availability of the Starbucks Reserve coffees.
The Clover brewing system was launched in 2007 and was
available in three markets by 2008. The Clover brewing system and
the Starbucks Reserve coffees are now available in 25 markets in
the U.S. and 10 international markets, including Canada, the
U.K., Japan, the Netherlands, Hong Kong, Kuwait, Poland, Russia,
Thailand and Singapore.
Starbucks also makes a premium single-cup domestic coffee
machine called Verismo which was launched in the fourth quarter
of fiscal 2012. Green
Mountain Coffee Roasters, Inc.
) high-end single-cup brewing system, Keurig, has also become
Other Stocks to Consider
Starbucks carries a Zacks Rank #2 (Buy). Other restaurateurs
Burger King Worldwide, Inc.
Cracker Barrel Old Country Store, Inc.
) are currently doing well and have a bright outlook
Both the stocks carry a Zacks Rank #2 (Buy).
BURGER KING WWD (BKW): Free Stock Analysis
CRACKER BARREL (CBRL): Free Stock Analysis
GREEN MTN COFFE (GMCR): Free Stock Analysis
STARBUCKS CORP (SBUX): Free Stock Analysis
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