This summer, it is raining gifts for
Time Warner Cable Inc.
) customers. This leading cable multi service operator (MSO) is
offering Dell laptops and gift cards to both existing and new
customers with selected service renovation and subscriptions.
This is part of a special promotion in association with Dell,
whereby Time Warner Cable will be giving out Dell Inspiron 11 3000
Series 2-in-1 laptops and a $100 Dell gift card to its customers.
This offer will be applicable till Oct 19, 2014.
The Dell Inspiron 11 3000 Series 2-in-1 laptop will compliment
the TV viewing experience for Time Warner Cable customers. It will
allow them to watch nearly 300 live TV channels and over 5,000 On
Demand TV shows through the TWC TV app.
For Time Warner Cable customers, the 'My Account' service
facility is also available in the Dell 2-in-1 laptop so that they
can connect to TWC WiFi hotspots.
We believe this promotional strategy will help the company
increase average revenue per user and also reduce churn rate. In
first-quarter 2014, Time Warner Cable significantly narrowed its
residential video customer loss to 34,000 from 217,000 in the
fourth-quarter of 2013. Notably, this figure marks the lowest loss
in the last five years. The company has also witnessed considerable
subscriber addition for its broadband and digital phone
Time Warner Cable currently holds a Zacks Rank #4 (Sell).
Other Stocks to Consider
Better-ranked stocks worth considering in this sector are
Rogers Communications Inc.
Charter Communications, Inc.
). All these stocks hold a Zacks Rank #2 (Buy).
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CHARTER COMM-A (CHTR): Free Stock Analysis
TIME WARNER CAB (TWC): Free Stock Analysis
ROGERS COMM CLB (RCI): Free Stock Analysis
COMCAST CORP A (CMCSA): Free Stock Analysis
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