) popular OS continued to dominate as smart device (notebooks,
tablets and smartphone) shipments rose 37.4 percent during the
first quarter of 2013. According to independent analyst firm
, total smart device shipments reached 308.7 million units.
Android led the pack by powering 59.5 percent of all smart
devices, while Apple (NASDAQ:
) came in second place with 19.3 percent of the market.
) garnered an impressive 18.1 percent share of the market, mostly
thanks to Windows 7 and the growth of Windows 8 notebooks.
"Spearheaded by Google and Amazon (NASDAQ:
), the commoditization of the tablet market has happened far
quicker than that of the wider PC market," Canalys Senior Analyst
Tim Coulling wrote in his report. "Profit margins are being
squeezed and vendors without a low cost structure will find it
hard to compete. A solid range of must-have accessories and a
software and services strategy are vital as vendors will
increasingly need to make revenue around their devices."
Tablet growth continued to surpass the smartphone and notebook
markets, rising 106.1 percent year-on-year. Total tablet
shipments reached 41.9 million units --
nearly half of them
were from Apple, which commanded 46.4 percent of the market.
While Android has increased its share on a per quarter basis
(through the sale of dozens of tablets from multiple vendors),
the iPad still leads the market with more than
120 million units
sold through the end of last year.
When sales of the March quarter are included, Apple has sold
approximately 139.5 million iPads worldwide.
Overall, the smartphone segment is also doing quite well.
Shipments rose 47.9 percent to 216.3 million. As expected,
Android dominated the market with 75.6 percent of total
Canalys did not say how much of the market Apple commanded,
but that is not hard to figure out. With sales of
37.4 million iPhones
last quarter, Apple sold roughly 17 percent of the total units
That's not a bad achievement, especially since it represents a
35.1 percent increase for Apple versus the year-ago period.
In terms of annual growth, however, Canalys' research showed
that Apple only rose 6.7 percent. That is the lowest level of
growth that Apple has experienced since the release of the
original iPhone in 2007.
Louis Bedigian is the Senior Tech Analyst and Features Writer
of Benzinga. You can reach him at 248-636-1322 or
louis(at)benzingapro(dot)com. Follow him
(c) 2013 Benzinga.com. Benzinga does not provide investment
advice. All rights reserved.
Profit with More New & Research
. Gain access to a streaming platform with all the information
you need to invest better today.
Click here to start your 14 Day Trial of Benzinga