Sirona Brings Schick 33 to America - Analyst Blog

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Dental technology leader Sirona Dental Systems, Inc. ( SIRO ) recently announced the launch of a novel intraoral digital sensor and image management system, the Schick 33. Patterson Dental, a unit of Patterson Companies ( PDCO ), is the chosen supplier of the company's latest offering in the U.S. and Canada.

This newest offering from Sirona is a state-of-the art sensor in the dental industry as it can remit an exceptional combination of high-resolution images along with dynamic image management. Per management, Schick 33 is built to cater to the needs of clinicians by delivering optimized intraoral images. The new product also enhances standards of care by allowing clinicians a choice for appropriate sensor size and framework.

Schick 33 is designed with a theoretical resolution limit of 33 line pairs which is the best resolution available in the market. The dental sensor comes with exclusive software to examine, enhance, customize, store and share images, along with its unique hardware properties. Hence, it provides excellent image quality to dentists.

The advanced sensor will help dentists to consolidate latest digital technologies, which will improve further with practice. Schick 33 is based on Sirona's substitutable cable and remote module design of the Schick Elite sensor. Schick 33 is consolidated with the current line of Schick computed digital radiography (CDR) systems. Consequently, it is slated to become the choice for dentists.

Sirona is a leading innovator and manufacturer of dentistry products. The launch of Schick 33 underlines its commitment towards product innovation.

Sirona has put together a top-notch distribution network with Patterson Dental and Henry Schein, Inc. ( HSIC ). The company is well placed in the international market. Henry Schein is its principally largest distributor and core partner in Europe. However, Sirona's reliance on distributors to maintain its top-line remains a cause of concern as any alteration in the distribution agreement would affect the operating results.  

The company's global sales and financial position will continue to boost its growth momentum. It directly competes with DENTSPLY International Inc. ( XRAY ).

Sirona currently retains a Zacks #3 Rank, which translates into a short-term Hold rating.

HENRY SCHEIN IN (HSIC): Free Stock Analysis Report
PATTERSON COS (PDCO): Free Stock Analysis Report
SIRONA DENTAL (SIRO): Free Stock Analysis Report
DENTSPLY INTL (XRAY): Free Stock Analysis Report
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

This article appears in: Investing , Business , Stocks
Referenced Symbols: CDR , HSIC , PDCO , SIRO , XRAY

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