Enterprise data, analytics and software-as-a-service company
) recently hogged the limelight for winning 15 prestigious
Internet Advertising Competition Awards (IAC) for its diligent
work with the top-tier customers. The awards significantly boost
the image of the company and provide an impetus to deliver
continued strong performances for excellence in Internet
Over the years, Acxiom has emerged as a formidable player in the
field of marketing services and technology. The newly launched
Acxiom Audience Operating System (AOS) campaign received two
awards, including the Best Marketing Online Campaign and
Outstanding Integrated Ad Campaign.
AOS is a powerful marketing platform, whereby marketers, agencies
and publishers can plan, buy and optimize audiences across
channels, devices and applications. This platform ties all the
different sources of media channels and technology together
targeting audiences and helping them to achieve better results.
Further, Digital Impact, an integral part of AOS, allows
cross-channel digital targeting and drives outstanding campaign
performance. Also, marketers can create multi-channel targeting
strategies using all the AOS partner channels, including display
advertising, mobile and television.
Acxiom provides consumer data and analytics, information
technology, data integration, and consulting solutions. Its
products and services enable clients to use information to
improve their business decision-making processes and effectively
manage customer relationships. Moving ahead, the company is
likely to be benefited from its well-diversified business
portfolio in terms of geographies, products and markets.
Acxiom currently has a Zacks Rank #3 (Hold). Other stocks that
look promising and are worth a look now include
Luxoft Holding, Inc.
), having a Zacks Rank #1 (Strong Buy), and
), both holding a Zacks Rank #2 (Buy).
ACXIOM CORP (ACXM): Free Stock Analysis
CDW CORP (CDW): Free Stock Analysis Report
LIVEPERSON INC (LPSN): Free Stock Analysis
LUXOFT HOLDING (LXFT): Free Stock Analysis
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