) recently announced its intention to acquire Switzerland-based
hybris for an undisclosed amount. Subject to regulatory
approvals, the deal is expected to be completed by the third
quarter of 2013.
Through this acquisition, SAP primarily plans to boost its
e-commerce platform and improve its customer experience with
proper insight across all its channels. Post acquisition, hybris
will operate as an independent entity and will continue with its
hybris is one of the leading companies in the e-commerce
software industry. The company offers a comprehensive
multi-channel commerce platform including Web, mobile, call
center and store solutions. hybris' solutions provide a single
view of customers, products and orders across multiple demand and
delivery channels, made possible by state-of-the-art master data
management and unified commerce processes for all channels.
The acquisition of hybris comes at an opportune time. The
e-commerce industry is experiencing strong growth as businesses
across channels are adapting to changing consumer behaviours. The
Electronic Commerce, or e-commerce, industry is one of the most
progressive sectors of the economy. Today, the biggest driver of
growth in the industry is the adoption of smartphones, tablets
and other mobile Internet devices.
SAP believes that hybris' business perfectly complements its
exiting flagship HANA (specializing in analytical and cloud
applications), JAM (social software platform) and 360 Customer
solution (which introduced the SAP CRM application). Therefore,
with hybris on board, SAP will be able to help companies to
better implement their services, which will generate customer
loyalty and lead to stronger and valuable relationships.
SAP currently has a Zacks Rank #1 (Strong Buy). In addition,
some other stocks which are worth considering at the moment are
Aspen Technology Inc.
), both having a Zacks Rank #1 (Strong Buy). Another stock which
also deserves a look at the moment is
Advent Software Inc.
) having a Zacks Rank #2 (Buy).
ADVENT SOFTWARE (ADVS): Free Stock Analysis
ASPEN TECH INC (AZPN): Free Stock Analysis
PEGASYSTEMS INC (PEGA): Free Stock Analysis
SAP AG ADR (SAP): Free Stock Analysis Report
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