The Green Giant division of
General Mills Inc.
) recently introduced two new snacks called Green Giant Roasted
Veggie Tortilla Chips Zesty Cheddar Flavor and Green Giant
Multigrain Sweet Potato Chips Sea Salt Flavor. Both the products
are expected to be offered at a retail price of $2.99.
So far, Green Giant specialized in products for the frozen
section. The introduction of these two products marks its entry
into the snacks aisle.
With changing consumer preferences, there is a huge demand for
new snacking products that tickle the taste buds and at the same
time are healthy. The company is continuously innovating products
that have improved nutritional value.
Green Giant Roasted Veggie Tortilla Chips with Zesty Cheddar
Flavor contain several healthy ingredients like real vegetables
and 17 grams of whole grain per serving. On the other hand, Green
Giant Multigrain Sweet Potato Chips with Sea Salt Flavor contain
14 grams whole grain per serving. As such sweet potatoes contain
40% less fat than regular potato chips.
Overall, we are encouraged by General Mill's strong market
share position in some leading food categories, its growing
international presence, strategic acquisitions and focus on
innovation and brand support. These growth initiatives combined
with the cost saving efforts bode well for the company's
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General Mills carries a Zacks Rank #2 (Buy).
Other companies in the consumer staples sector that warrant
investors' attention include
Flowers Foods, Inc.
J&J Snack Foods Corp.
ConAgra Foods, Inc.
). While Flowers Foods and J&J carry a Zacks Rank #1 (Strong
Buy), ConAgra carries a Zacks Rank #2 (Buy).