) subscribers in the U.S. can now stream the first season of the
produced by Twentieth Century Fox Television. The subsequent
seasons will be available later.
Netflix has upped its efforts to stream new and diversified
programs through multi-year licensing deals with big production
houses, such as
). Moreover, it has included several original programs in its
offerings such as
Orange is the New Black
to name a few.
Additionally, Netflix's another series,
House of Cards
, has received a metascore of 76 from Metacritic along with
positive reviews from critics. It is worth noting that
has a metascore of 66, apart from being highly rated by critics.
Thus, Netflix's decision to stream the series is expected to work
in its favor.
Netflix's growing offerings in the original-program series is
expected to diversify its online content and help it stand out
among other streaming content providers such as
), HBO, Hulu and
We believe that these initiatives will be incrementally
beneficial for the company, going forward, helping it to add new
subscribers while retaining the older ones. This is supported by
Netflix's first-quarter addition of 2.03 million and 1.02 million
streaming subscribers in the domestic and international markets,
However, higher costs owing to international ventures and
licensing fees and continued subscriber losses in its DVD
business are the near-term headwinds. Loss incurred from the
international business, due to higher content and marketing
costs, is another concern in the short term.
Currently, Netflix has a Zacks Rank #3 (Hold).
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