Mexico's Televisa signs deal with Telefonica to distribute content

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MEXICO CITY, April 20 (Reuters) - Mexican broadcaster
Televisa said on Thursday it had signed a deal with Spanish
telecoms giant Telefonica that would give the mobile operator's
customers cheaper access to the broadcaster's content carried on
its digital platform Blim.
    The deal allows Grupo Televisa SA <TLVACPO.MX> to compete
with Carlos Slim's telecoms firm America Movil SAB de CV
<AMXL.MX>, whose Telcel mobile unit allows its clients access to
entertainment offerings from Slim's Claro digital video service.
    Under the terms of the deal, customers of Movistar,
Telefonica's <TEF.MC> local unit, will have access to content
carried on Televisa's Blim platform at a preferential rate,
according to a statement.
    Televisa shares were down 1.79 percent at 95.88 pesos($5.09) in early afternoon trading.
    ($1 = 18.8260 pesos)

 (Reporting by Noe Torres and Sheky Espejo; Editing by Andrew
 ((; +52 1 55 54 55 26 49;
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This article appears in: Stocks , World Markets , Economy
Referenced Symbols: AMXL , TEF , TLVACPO

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