( MWV) has announced the launch of Intercept, a groundbreaking
security solution that will enable open merchandising and ensure
protection against theft across the supply chain.
Retailers are always exposed to threats like shoplifting and
theft, which has a significant effect on their bottom line.
Retail "shrink" (loss) runs to around $120 billion globally, with
over $35 billion in the U.S.
Retailers have resorted to cameras and exit alarms as security
measures but without much effect. Retailers have then opted to
limit access to products, putting them in plastic boxes, locking
them on peg hooks or in cabinets. These measures, however, are
not customer friendly and affected sales and also cost retailers
millions of dollars to operate.
Intercept comes as a solution that will provide retailers and
brand owners security to combat all forms of theft, including
shoplifting, organized retail crime and employee theft. The
Intercept lock utilizes ProTeqt Technologies' proprietary
security technology. Intercept comprises a wireless-enabled lock
placed on the product similar to a micro USB port on a mobile
The product will not be functional until the Intercept lock is
deactivated utilizing ProTeqt Technologies' system during check
out. In case the product is pilfered, the person will end up with
a worthless product.
This solution will be particularly helpful for retailers and
brand owners offering high-value products that are the particular
target of thieves, such as consumer electronics, office supplies,
video games, pharmaceuticals, jewelry and accessories, fragrances
and other personal care products. Intercept will also promote
open merchandising in-store product interaction.
Intercept is a unique concept and will help boost revenues and
bottom line of retailers. It will provide a competitive edge to
MeadWestvaco over its competitors.
Richmond, Virginia-based MeadWestvaco is a global producer of
packaging, coated and specialty papers, consumer and office
products, and specialty chemicals. Among the principal markets
that the company serves are the food, beverage, beauty &
personal care, healthcare, media & entertainment, tobacco and
home & garden industries.
The company operates in 30 countries and serves customers
across more than 100 nations. MeadWestvaco retains a short-term
Zacks #3 Rank (Hold). Other Zacks #3 stocks in the industry are
Bemis Company, Inc.
Packaging Corp. of America
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