Leading sales process and personnel agency MarketStar, a part
of Diversified Agency Services division of
Omnicom Group Inc.
), has partnered with
), a leading provider of cloud-based marketing software and
automation platform for sales process outsourcing, to better
serve its clients.
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With its in-depth knowledge, MarketStar provides high-performing
innovative sales and marketing solutions for budding companies in
multiple channels. The company is likely to extend these services
to Marketo users.
MarketStar will assist Marketo users to successfully maximize
their automation investments. Additionally, MarketStar's lead
nurturing team Market Pro will create sales leads..
The MarketPro solution team consists of highly skilled personnel
and has a proven sales-focused methodology catering to the
specific needs of its clients. Through marketing automation
technology, the team helped one client to qualify over $3 million
in opportunities in the first six months. Going forward, this
marketing automation technology is likely to augment Marketo's
revenues and further offer efficient automation services and
solutions to its customers.
Omnicom, the parent company of MarketStar, is one of the largest
advertising, marketing and corporate communications companies in
the world. Omnicom has a strong track record of winning new
clients and receiving additional deals from the existing clients.
The company's business mix is well-diversified geographically and
benefits largely from the growing markets. In addition, the
company's efforts in maintaining controlled expenses and strong
global reputation are commendable.
Omnicom currently has a Zacks Rank #2 (Buy).
Harte- Hanks Inc
), carrying a Zacks Rank #2 (Buy), is another stock that look
promising in the industry and is worth considering.