Specialty departmental store
) plans to hire more than 50,000 associates in preparation for
the upcoming holiday season. The recruitment of the additional
personnel will help it to provide better customer service and
support seasonal business in stores and on Kohls.com.
Kohl's expects to hire an average of 40 associates in each of
its 1,158 stores in 49 states, approximately 6,400 seasonal
positions at its distribution centers and approximately 350
seasonal credit operations positions across the country. This
shows the company's efforts to provide the best shopping
experience to its customers, which in turn will boost sales.
Like Kohl's, appliance and electronics retailer
) has also announced to hire 500 qualified home appliance and
electronics sales associates to handle the rush during the
busiest shopping season for its 228 stores. hhgregg will be
offering permanent full-time and part-time sales positions for
its stores in the Midwest, South, Mid-Atlantic and Great Lakes
Normally, retailers derive majority of their sales during the
back-to-school (August- September) and holiday seasons (November
- December) and Kohl's is no exception. However, in fiscal 2012,
the company reported weaker-than-expected holiday sales, which
significantly impacted its earnings. Kohl's holiday season sales
were impacted by unfavorable weather conditions and lower
consumer confidence, which forced it to give higher
We believe that this time Kohl's is gearing up for the
upcoming holiday season well in advance. We are encouraged by the
company's strong brand portfolio and its expansion in the
apparels, fashion jewelry/beauty and cosmetic categories. Kohl's
has been working on improving its merchandising and execution
strategies and aims to increase assortments and expand the number
of private and exclusive brands. The company has also made
aggressive investments to upgrade its e-commerce business, which
is quite encouraging.
However, the U.S and some international markets have been
witnessing a challenging retail/sales environment as consumers
are more conscious about their spending habits and avoid any
Kohl's holds a Zacks Rank #4 (Sell). Other retail stocks,
which have been performing well include
Haverty Furniture Cos. Inc.
), both of them hold a Zacks Rank #1 (Strong Buy).
HHGREGG INC (HGG): Free Stock Analysis Report
HAVERTY FURNIT (HVT): Free Stock Analysis
KIRKLANDS INC (KIRK): Free Stock Analysis
KOHLS CORP (KSS): Free Stock Analysis Report
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