) is continuously undertaking initiatives to significantly boost
revenues. Jamba, which currently operates more than 849 stores,
is focusing on unit expansions and franchise agreements that will
help expand its global brand presence in the coming quarters.
Jamba Juice Company, a subsidiary of Jamba, is planning a
massive expansion in the Middle East by launching 80 Jamba Juice
units over the next 10 years. In this regard, Jamba recently
formed a franchise development contract with Foodmark, an
operating unit of the retail and hospitality company, Landmark
The company is slated to unveil the first Jamba Juice store in
Dubai by the end of 2014. Management has chosen Middle East in
order to capture the increasing opportunities in the region's
growing beverage market.
Jamba is focusing on shifting its business to a more
franchise-centric model which will involve less capital and
stabilize cash flow generation. This will help the company to
enhance the number of franchise stores in the international
Menu innovation remains another major growth driver for Jamba.
The company continues to improve its beverage lines and launched
three Whole Food Nutrition smoothies under its line-up. The
company also intends to expand its juice options by adding drinks
made with fresh fruits and vegetables to its offerings.
The new smoothies are available in three flavors --
Kale-ribbean Breeze, PB Chocolate Loveand Carrot Orange Fusion --
and will be made from ingredients like kale, carrots, chia seeds
and Greek yogurt.
The food industry is witnessing changes in consumer
preferences toward health and wellness and "good-for-you"
products due to increasing health consciousness and obesity
concerns. Accordingly, food and beverage companies are trying to
incorporate healthier products. Jamba's offering of an entire
range of customized health drinks will help customers make
However, Jamba is not the only one to attract customers with
) also geared up to leverage the trend by adding more healthy
drinks to its line-up.
Jamba holds a Zacks Rank #5 (Strong Sell). Investors
interested in the restaurant industry may consider stocks like
Fiesta Restaurant Group, Inc.
The Cheesecake Factory Inc.
). While Fiesta Restaurant sports a Zacks Rank #1 (Strong Buy),
The Cheesecake Factory has a Zacks Rank #2 (Buy).
CHEESECAKE FACT (CAKE): Free Stock Analysis
FIESTA RESTRNT (FRGI): Free Stock Analysis
JAMBA INC (JMBA): Free Stock Analysis Report
STARBUCKS CORP (SBUX): Free Stock Analysis
To read this article on Zacks.com click here.