j2 Global Inc.
), a leading provider of unified messaging capabilities, is
continuing with its buying spree as its subsidiary Ziff Davis
Inc. announced the acquisition of NetShelter from inPowered.
NetShelter is the biggest technology related publisher, dedicated
to consumer electronics, computing and mobile communication
Notably, NetShelter has over 150 consumer and business tech
sites including the very popular AndroidCentral.com that provides
reviews related to
) Android OS (Operating System) and Macrumors.com that collects
news related to
). The sites generally create 40,000 articles per month and
nearly 16 billion ad impressions every year.
j2 Global possesses a global network of publishing partners
and delivers local content in 10 languages across 40 different
countries. According to ComScore, combining Ziff Davis'
technology sites like PCMag.com, Geek.com and Toolbox.com with
Netshelter's sites will make it the largest media publisher in
the technology space.
This is the fourth acquisition by j2 Global in the last four
months after it acquired IGN Entertainment from
) in February, MetroFax Inc. in March and Netherland-based Backup
Connect BV in Apr 2013.
Significantly enough in Nov last year j2 Global acquired
privately-held digital media company, Ziff Davis Inc. for a total
consideration of about $167 million. Delaware-based j2 Global
believes that the combined portfolio of the acquired assets will
create a very powerful content producing company and thereby
allowing its marketers to address a larger group of audience.
j2 Global exited the first quarter of 2013 with a strong cash
position of $310.1 million and revenues of $113.6 million, up
31.0% year over year. Although j2 Global has not divulged
any financial terms of the NetShelter transaction, it believes
that the acquisitions will not have any material impact upon its
We believe that this is a strategic acquisition by j2 Global,
aiming the young tech-friendly customers, which in turn will meet
the advertiser's target of getting a desired viewer base of
Currently, JCOM carries a Zacks Rank #3 (Hold).
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