by Patrick Anderson
) has recently announced that they have sold seven million PS4s
since its release five months ago. They have beaten their sales
expectations of five million units. Meanwhile Sony's competition,
which includes Microsoft (
) and Nintendo (
), has had mixed results.
Both Nintendo and Microsoft had strong launches that then fell flat
outside of their launch period. Microsoft announced in
January that they had sold three million Xbox Ones after their
launch in late November; however, they have been silent since then
on how many Xbox Ones have sold since January.
Meanwhile Nintendo is expecting to have a loss of 25 billion yen,
and they are slashing Wii U sales projections from nine million to
under three million after a weak holiday season.
Currently the PS4 is off to a stronger start then the PS2 which
ended up having 155 million sales in its life cycle. The questions
experts are asking is why is the PS4 performing so well? What makes
the PS4 more appealing to gamers over the Xbox One and Wii U?
Why is the PS4 appealing?
Until the mid-2000s the console's selling point was the games they
offered, and the library of each system had a variety of exclusives
that were only found on their platform.
Now consoles like Xbox One and PS4 mostly have multi-plats like
Call of Duty
with a few major exclusives each year. For example, Sony's biggest
exclusives to date is
Infamous: Second Son
, meanwhile Xbox One has three big exclusives including
Granted, it's still early in the consoles' life span as they will
be major releases coming out this fall for both Xbox One and PS4
which includes titles from Ubisoft such as
Tom Clancy's Division
Assassins Creed Unity
, and Activision (ATVI) will be releasing
which is made by the creators of
. The thing is these big games won't come out at the earliest until
this fall. It is surprising to see a console sell so well this
early when the amount of games for the system is lacking.
What might explain the strong sales is the changing demographics
and how people use their console nowadays. In the early 2000s the
PS2 and Xbox could only play games, DVDs, and CDs. Nowadays the
Xbox One and PS4 have plenty of multimedia services including
), HBO GO, Hulu Plus, MLB.TV, a web browser, Facebook (
), and other services that aren't tied to video games.
The Xbox 360 had strong sales in the first half of its life cycle
over the PS3, and one competitive advantage Microsoft had over Sony
at the time was having streaming services like Netflix. In 2014
Sony is on the same level by offering the same multimedia services
as Microsoft, but there is one key difference. Sony doesn't require
you to have a Playstation Plus membership to use applications like
Netflix, meanwhile Microsoft requires you to have Xbox Gold if you
want to watch Breaking Bad on Netflix. On the PS4 you don't have to
cough up $60 a year to use these services unlike Microsoft.
Then add in how the PS4 is $100 cheaper in the US, and overall
cheaper around the world compared to the Xbox One makes the PS4
appealing when they are offering in essence the same thing.
Now the question remains, why is Nintendo struggling after the Wii
being a huge success for them? A lot of people debate this from
poor marketing as consumers have come out saying they are confused
on what is the difference between the Wii and Wii U.
Another reason is the slow release of games with key titles like
Super Smash Bros
won't be out anytime soon; however, gamers can get their hands on
Super Mario 3D World
. Surprisingly big titles like Super Mario didn't push console
sales as expected, and it has lead Nintendo to cut sales
Sony's console is back on top in a changing and competitive video
game market. After the struggles and issues Sony had with the PS3
launch, they seem to have learn their lesson and have found a
winner early on in this generation.
Keep in mind it's still early in this generation's life cycle, and
things can change in the next couple of years. For example the PS3
performed horrible early in its life cycle, but now it has sold
more units worldwide then the Xbox 360. So saying the PS4 won the
console war is premature as this generation will last for several
more years, but it is safe to say Sony is winning the console war
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