Insurance Institute for Highway (IIHS) has conferred the Top
Safety Pick+ rating on
Ford Motor Co.
) 2013 Ford Focus. Focus is one of the six vehicles in the small
car segment to have received IIHS's highest rating.
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The Top Safety Pick+ rating is a new rating category for occupant
protection that is given after assessing vehicles under five
categories - moderate overlap frontal crash, side impact,
rollover, seats/head restraints and small overlap frontal crash.
Focus received good rating in the first four tests and was
assigned acceptable rating in the fifth test.
Safety of occupants is a primary concern for Ford while
developing vehicles. Novel techniques are adopted by the
automaker to help drivers avoid accidents and ensure safety of
the occupants in case of an accident.
Ford gave priority to the safety and security quotients while
designing Focus. It features advanced safety technologies and
highly protective ultra-high-strength steel structure, which
protects the passenger cabin in case of any crash. The Boron
Steel used in the vehicle's body absorbs and redirects crash
forces during a collision.
In Feb, the National Highway Traffic Safety Administration
(NHTSA) awarded the top vehicle safety rating on 2013 Ford Focus
Electric. In the New Car Assessment Program (NCAP) testing by
NHTSA, Focus obtained a five-star Overall Vehicle Score. NCAP
assesses vehicle performance in frontal and side-impact crash
tests and resistance to rollover. The 2013 and 2014 Ford Focus
sedan and hatchback were also bestowed with a five-star Overall
Vehicle Score by NHTSA.
Honda Motor Co.
) redesigned Civic surpassed Ford's Focus by receiving a good
rating in the small overlap frontal crash test by IIHS. On the
Toyota Motor Corporation
) Camry sedan and RAV4 crossover and
Nissan Motor Co.
) among others received low rating by IIHS under the new test
Ford currently carries a Zacks Rank #2 (Buy).