Hewlett-Packard Company
(
HPQ
) unveiled new Windows 8-enabled offerings including consumer PCs,
business desktops and notebooks, and accessories. HP has been
winning deals recently, but that has not stopped the tech
bellwether from wooing additional customers.
The company is constantly rolling out new products to grab
additional market share. The consumer and business PCs contain
Intel Core and AMD processors, respectively, and assure improved
performance and visuals.
The new products offered include HP Pavilion Sleekbook 14,
Pavilion Sleekbook 15 PCs, and the HP ENVY m4 notebook PC.
These new product launches follow a slew of new PCs that the
world's largest PC-maker unveiled this very month.
Earlier this month, HP unveiled three new PCs (one hybrid and
two Ultrabooks). Soon after that, HP announced that it would launch
four multi-touch PCs -- all-in-one (central processing unit and
speaker embedded into the monitor) PC models namely ENVY 23, ENVY
20 TouchSmart, SpectreONE and Pavilion 20. These new entrants will
run on
Microsoft Corp.
's (
MSFT
) Windows 8 operating system.
Thus, we note that this is yet another attempt made by the
company to renew the interest of the end users in the PC segment
and to win new orders. Also, industry experts believe that the PC
market would benefit from the Windows 8 OS.
They also believe that customers have withheld purchases ahead
of the Win 8 launch. Microsoft plans to launch Windows 8 some
time in October. We believe that the timing for HP's new releases
is perfect.
Moreover, HP's new products are not limited to PCs alone, as it
very recently launched a web-enabled viewer aimed at publishing
houses to help them add zest to their publications. The page can
only be viewed through HP MagCloud, which is a web-service
dedicated to publishers that can upload and distribute content over
the web on their own. The publishers can also choose to make their
content free or paid.
Apart from this, HP also extended the scope of its customer
communications management (CCM) solution, HP Exstreme. In order to
deliver ultimate customer streaming experience, the company has
added features like SmartVideo and digital mailbox. With
SmartVideo, users will be able to share video-content through
emails.
On the other hand, the digital mailbox will help firms offer
their customers personalized email accounts, with facilities such
as printing files, and receiving alerts and reminders.
We believe that these new offerings could act as catalysts and
lend some support to the dwindling PC business. The company has
high hopes for its new PC offerings, featuring the yet-to-be
released
Microsoft
(
MSFT
) Windows 8. But similar offerings from the likes of
Dell Inc.
(
DELL
) and ASUS, an upcoming tablet from Microsoft and soft demand from
the consumer vertical could put a lid on H-P's product
momentum.
Currently, HP has a Zacks #3 Rank, implying a short-term Hold
rating.
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