) is expected to release its own TV set within the next year or
two, but only if it can
acquire the necessary content deals
. Without them, analysts believe that Apple's TV will not be
successful. Since it could take a while to acquire content from
the likes of Sony (NYSE:
), Disney (NYSE:
), Time Warner (NYSE:
), CBS (NYSE:
) and other entertainment companies, one analyst believes that
Apple is going to position its iOS devices as "interactive TV
"With iCloud, we don't see any reason why Apple wouldn't
eventually allow an iPad to be an interface for the TV - to
perform basic computing tasks with a virtual keyboard like
checking emails and calendars, surfing websites, editing your
PhotoStream and even chat with iMessage," Barclays analyst Ben
. "These tasks would clearly infringe further on tasks usually
earmarked for desktops and laptops -- and the iPad and Apple TV
combination doesn't even require Apple to get into the TV
speculated about this concept
in January, and wrote, "Users should be able to control smart
televisions with an iPad. Surely Apple will save the best
integration for its own television set. But by the time that item
is released, the iPad 4 could be here! Why wait until then for
true TV integration?"
If the current rumors are any indication, the fifth- or
sixth-generation iPad could arrive
before Apple is ready to release its first television set.
suggested that Apple may entirely abandon its TV plans and build
a cable box instead.
Whatever Apple decides, one thing remains clear: from now
until the next product is released, bloggers and analysts will
continue to speculate.
(c) 2012 Benzinga.com. Benzinga does not provide investment
advice. All rights reserved.