Global consumer products company
Helen of Troy Limited
) wholly-owned subsidiary, Kaz, has offered three new varieties
of Vicks humidifiers to relieve the U.S. kids from cough and
With the onset of the cold and flu season, the new humidifiers
- Vicks FilterFree Cool Mist Humidifier, Vicks Warm Mist
Humidifier and the pink color Vicks Starry Night Cool Moisture
Humidifier - are surely going to be a hit among moms who complain
that the dry air aggravates dry skin, stuffy noses and chapped
lips among kids.
The Vicks humidifiers have been recommended by The American
Academy of Pediatrics in nurseries and children's bedrooms during
the winter months. The humidifiers are capable of elevating
humidity levels to a range of 40%-60% in the rooms.
This reduces influenza survival in the air and on
commonly-touched surfaces like sink faucets, door handles and
countertops. The new varieties of humidifiers are compatible with
Vicks Soothing Vapors VapoPads, coming in Vicks menthol and
Sleepy Time lavender and rosemary scents.
Kaz, based in Southborough, MA, is a $500 million company
selling market-leading products in over 65 countries under
world-class brand names such as Vicks, Braun and Honeywell. It
markets its products under license from companies such as The
Procter & Gamble Co.
Honeywell International Inc.
In 1995, Kaz licensed the Vicks brand from the Procter &
Gamble and has since developed a broad line-up of Vicks
vaporizers and humidifiers. In 2011, Kaz was taken over by HELE
to grow in the household and personal-care segment.
Helen of Troy currently holds a Zacks Rank #3 (Hold). Another
consumer staples stock worth considering is
Avon Products Inc
) carrying a Zacks Rank #2 (Buy).
AVON PRODS INC (AVP): Free Stock Analysis
HELEN OF TROY (HELE): Free Stock Analysis
HONEYWELL INTL (HON): Free Stock Analysis
PROCTER & GAMBL (PG): Free Stock Analysis
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