Ford Motor Co.
) has announced that it has collaborated with the German Ford
dealers association FHD GmbH and DB Rent GmbH (the company
associated with Flinkster car sharing) for launching FORD2GO.
FORD2GO is the first automotive manufacturer-backed, nationwide
car sharing program in Europe.
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FORD2GO will be implemented this year through Ford's German trade
network including 527 Ford dealers, 257 affiliated branches and
1,083 Ford-authorized repair shops. This platform will provide an
eco-friendly mobility solution.
Car sharing has gained its popularity particularly in dense urban
areas where parking is problematic and public transport is not
very suitable. Ford dealers in Germany will participate in this
platform and will provide an easy access to customers for
utilizing Ford vehicles.
In a survey conducted by a leading consulting firm, 56% preferred
car sharing. Among them, 27% had an opinion that it will reduce
travel costs, another 22% were convinced about the reduced impact
it will have on the environment. The other 26% were attracted by
the convenience of location and operating hours and the remaining
23% were impressed by the straightforward booking system.
Mich. based Ford is one of the largest automobile producers in
the world. Currently, the company retains a Zacks Rank #4 (Sell).
The automaker posted a robust 55.0% rise in earnings per share to
31 cents in the fourth quarter of 2012 from 20 cents in the same
quarter of 2011 (all excluding special items). With this, the
company has beaten the Zacks Consensus Estimate of 26 cents.
Net profit surged 55.7% to $1.2 billion from $797 million a year
ago, driven by the impressive North American results and, to some
extent, solid improvements in Asia Pacific Africa operations.
Total revenue grew 5.5% to $36.5 billion on a 7.5% rise in
wholesale volumes to 1.5 million units. It was higher than the
Zacks Consensus Estimate of $33.2 billion.
Few stocks that are performing well in the industry where Ford
STRATTEC SECURITY CORPORATION
). Oshkosh and Strattec Security are Zacks Rank #1 (Strong Buy)
stocks while Gentherm carries a Zacks Rank #2 (Buy).