E-commerce and marketing provider Acquity Group files for $55 million US IPO


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Acquity Group, which provides e-commerce and online marketing solutions for brands, registered with the SEC on Thursday for a $55 million US IPO. Customers include Adobe, Allstate, American Express, Discover, General Motors, HTC and Motorola. In 2011, sales increased 47% to $107 million and operating income grew from $5 million to $16 million. Acquity Group, founded in 2001, plans to list on the New York Stock Exchange under the symbol AQ. Citi and Oppenheimer are the joint bookrunners on the deal.

Another e-commerce platform provider, Demandware (DWRE), is currently looking to raise $74 million and is expected to price next week.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

This article appears in: Investing , IPOs

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