It has only been a month since Mark Zuckerberg introduced his
company's new "Home" mobile software, but it's already looking like
) Home, the app that turns your smartphone into a social portal,
has garnered poor reviews on the
) Play store. Home has a two-star rating, with over half of the
17,000-plus reviews having one-star ratings. The app has also sold
poorly; it took close to a month to reach one million downloads at
the Play store, which is mediocre considering the fact that
Facebook has 750 million active users.
To make matters worse,
is now reporting that
) will soon be dropping the Android-based
(TPE:2498) First, the first official "Facebook Phone," which was
just introduced at the start of April.
According to BGR's inside sources, sales of the HTC First have been
so horrible that AT&T will discontinue the HTC First and return
unsold inventory to HTC. Despite a drastic price reduction to $0.99
with a two-year contract from $99, AT&T reportedly only shifted
a miserable 15,000 units of the HTC First in the US last week.
) iPhone and
(OTCMKTS:SSNLF) Galaxy S4 -- and even the HTC One -- far outsell
the first Facebook-branded phone.
The problem for Facebook, Enders Analysis mobile analyst Benedict
, is that Home was too disruptive for customers used to the Android
"One of the big complaints from users was that Home upended the
traditional Android environment with its widgets and app folders,"
said Evans. "Those all disappeared when you installed Facebook
And why did Facebook not realize the importance of widgets, docks,
and app folders to Android users?
reports that it could be because many of the company's Facebook
Phone testers are normally iPhone users. Since iPhones typically do
not feature widgets, for example, the Facebook Phone testers thus
could not see the problems with the changes made by Home that would
affect the Android experience.
Despite the less-than-enthusiastic response to the app thus far,
Facebook says it is standing behind Home.
"This product is still very early and this is just a first release
in a long journey," said Zuckerberg in a call with analysts on May
1, adding that the app will be updated every month.
Also, the HTC First is perhaps not quite dead in the water. After
BGR's report on its imminent demise,
said that AT&T has yet to make a call on dropping the First.
"I am not aware of any discussion ever taking place about sending
the phones back or to stop selling the First," an insider source
HTC and Facebook have both declined to comment on whether the First
will live on, but an AT&T spokesman said, "We have made no
decisions about future plans."