For the past several months, BlackBerry (NASDAQ:
) loyalists have insisted that the new operating system, BB10,
would soar at retail. They supported the investor community,
which helped raise BlackBerry's share price by more than 99
percent over the last six months. Their hopes and dreams began to
crash and burn in the weeks leading up to BB10's unveiling.
In a poll on Yahoo Finance (NASDAQ:
), 76 percent of respondents said that they were
not interested in BB10
. It was also revealed that Microsoft's (NASDAQ:
) Windows Phone platform
gave their grim predictions
for how well BB10 was performing, traders began to think twice
about their investment. Other analysts simply stated that the
struggle to appeal to a wide audience
Now it seems that the tables are beginning to turn in
BlackBerry's favor. After speaking to several "trusted sources,"
has reported that iPhone and Android users make up half of all
BB10 sales in Canada. According to BGR, they also make up
one-third of all BB10 sales in the United Kingdom.
Thus, it would appear that BB10 has successfully acquired
customers that formerly belonged to the likes of Apple (NASDAQ:
), Google (NASDAQ:
), Samsung and other corporations.
Considering how big BlackBerry used to be, however, it is
possible that these are merely old customers that jumped ship but
have now decided to return.
Either way, this is still a fairly significant accomplishment
for the company. Many feared that it would be unable to survive
the highly competitive smartphone market. These sales, while not
yet confirmed, indicate that BlackBerry still has hope -- in some
nations, at least.
"We don't admit it but we are nationalist," one Canadian
investor told Benzinga this morning. "We love beer, hockey and
As true as that may be, his sentiment is not shared by
"BlackBerry makes products that are boring, lack design and
product innovation," an institutional salesmen (who works for a
mid-tier Canadian brokerage firm and asset manager) told
Benzinga. "In spite of all that, Canadians continue to believe it
is a success story. Quite frankly, anywhere else in the world,
with the first mover advantage they had in the enterprise market
and smartphone sector altogether, it would be considered a
(c) 2013 Benzinga.com. Benzinga does not provide investment
advice. All rights reserved.
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