) has been selected by Western Express to provide a cloud-based CRM
solution, collaborating applications of
) and Dell Boomi. The combined technology from Dell and Salesforce
will improve the visibility into its customer needs and better
align its sales and operations.
Western Express operates in a highly competitive business
environment, so profitability is dependent on the efficient
delivery of services to minimize costs without sacrificing the
reliability of services. Companies also need to use customer
information wisely, which is where the CRM solution from Salesforce
and Dell is expected to come in handy.
The ongoing uncertainty in the PC market has led
) and Dell to shift their focus to the high-margin enterprise
solutions and cloud computing markets.
According to industry experts, customers have withheld PC
purchases ahead of the Win 8 launch and hence believe that new
launches could charge up the gloomy PC market. However, it will be
hard to predict any clear winner as all the key players appear to
be playing their cards right.
All this notwithstanding, it is a fact that notebooks are being
cannibalized by tablets and while Dell will soon be launching a few
Ultrabooks, it does not have a tablet business to speak of. With
consumers remaining cautious, sales are likely to remain below
typical seasonal levels despite drivers like Win 8 and Ultrabooks.
We therefore have a Zacks #5 Rank on Dell shares, implying
Strong Sell rating for the next 1-3 months.
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