Consumer Stocks Advancing Tuesday; SodaStream Shares Adding Weight After Company Launches Skinnygirl Partnership

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Consumer stocks were higher with shares of consumer staples companies in the S&P 500 adding 0.9%. Shares of consumer discretionary firms in the S&P 500 were up 0.8%.

In company news, shares of SodaStream International Ltd. ( SODA ) are up more than 7% Tuesday afternoon, rising strongly for a second day in a row after the home soft-drink dispenser yesterday announced a new partnership with Skinnygirl to develop a new line of low-calorie, naturally sweetened flavors.

Skinnygirl is a lifestyle brand created by talkshow host Bethenny Frankel. The products are expected to be available by the second half of 2014. Financial terms of the agreement were not disclosed.

SODA shares were up 7.5% at $43.49 apiece in recent trade, climbing as high as $43.90 a share during today's session following a 7.7% gain on Monday. The stock has a 52-week range of $35.27 to $77.80 a share, falling over 48% through yesterday's close since the stock hitting an all-time high on June 10, 2013.

In other sector news,

(+) IRBT, (+15.5%) Climbs to new all-time high after the Patent Board awards the company for having one of the top patent portfolios in the consumer electronics industry, ranking IRBT fifth overall.

(-) BNNY, (-9.9%) Fiscal Q3 EPS of $0.17 lag Wall Street expectations by $0.02 per share. Revenue climbs 22% over same quarter last year to $46.2 mln, topping consensus view by $400,000. Trims outlook for FY14 earnings to $0.92 to $0.93 per share, reflecting higher anticipated cost pressure in Q4.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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This article appears in: Investing , Commodities

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