Compuware Corp.
(
CPWR
) recently announced that it has collaborated with
International Business Machines Corp
(
IBM
) in order to help its customers to access the advanced analytics
solutions from IBM.
Compuware's Changepoint, which provides Professional Services
Automation ("PSA") and Project Portfolio Management ("PPM")
solutions, will now leverage IBM's business analytics solutions
to manage large number of data (big data) and sort them to
provide insightful and relevant business data. This data will
likely aid business growth and facilitate enhanced decision
making.
Moreover, the integration of both the solutions are expected
to benefit clients, thereby providing them with financial
forecasting, operational efficiency and resource planning, thus
improving the service altogether.
The collaboration is expected to be beneficial for both the
companies in attracting new clients and expanding the addressable
market, particularly for IBM, which expects its analytics
business to grow to $16 billion 2015.
According to research firm Gartner's survey, majority of the
technology companies have invested in big data projects that
primarily deal with revenue projections and new business
opportunities by sorting random data sets.
Recommendation
We believe that IBM, a Zacks Rank #3 (Hold) stock, has a vast
product portfolio that will boost its market share going forward.
Moreover, with strong balance sheet and incremental revenues, the
company's strategic acquisitions and partnerships will have a
positive impact in the long run.
However, competition from
EMC Corp
(
EMC
) and
Oracle
(
ORCL
) in the big data segment is a near-term headwind for the
company.
Compuware, a Zacks Rank #2 (Buy) stock, has strong portfolio
of products comprising mainframe software, project-management
tools collaboration technology and performance-management
services for cloud computing and mobile applications. Moreover,
new program wins and introduction of new products are expected to
benefit the company going forward.
COMPUWARE CORP (CPWR): Free Stock Analysis
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EMC CORP -MASS (EMC): Free Stock Analysis
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