) - the largest cable MSO in the U.S. - will be offering a wide
collection of movies to its customers by the end of 2013. The
movies will be available on set-top boxes and titles will cost
between $15 and $20.
Unlike Video on Demand (VOD) service, which involves renting out
movies, these movies will be sold in digital formats. This will
give the subscribers complete liberty to stream the movies
limitlessly via set-top boxes. The available movies can
also be downloaded to smartphones, tablets and PCs.
Comcast is already in talks with different Hollywood studios like
Time Warner Inc.
Twenty-First Century Fox, Inc.
). Such value-added services from Comcast will not only add a new
revenue stream to the company but will also help the company to
safeguard its position against low-cost video streaming companies
) and Hulu.
Last month, Comcast collaborated with online social networking
giant Twitter, Inc. to help the former's subscribers to watch
popular TV shows and purchase movie tickets from a tweet. Twitter
users will find a 'see it' button through which they will be
directed to their favorite TV shows. Moreover, they can also buy
movie tickets through Fandango.
Comcast is gradually deploying its next-generation Xfinity TV, an
on-demand, Web-based service, for subscribers who will have
access to both video programming and the Internet. Such
innovative value-added services will not only boost its
subscriber growth but will also reduce subscriber churn in the
Currently, Comcast carries a Zacks Rank #2 (Buy).
COMCAST CORP A (CMCSA): Free Stock Analysis
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