) - the country's largest Multi Service Operator (MSO) -
announced that it has increased its Hispanic channel portfolio by
adding 32 new networks to its total 20 MultiLatino lineups.
These new channels will be available in the most popular
cities of Florida, namely Jacksonville, Naples, Orlando and West
Palm Beach. Subscribers can also watch these channels on
Comcast's popular Xfinity On Demand and online, hence offering
more flexibility of viewing.
The new package will be available along with the company's
double and triple play services, which includes both voice (both
local and international) and internet connections. The
MultiLatino package starts at $20 per month.
Strong growth of Hispanic community in the U.S. coupled with
continuous loss of video subscribers has forced Comcast to expand
its MultiLatino channel offerings at a very competitive rate.
) U-Verse offers Spanish channels at $34 while satellite TV
Dish Network Corp.
) provide Hispanic channels at $25 and $15, respectively.
In the last quarter of 2012, Comcast lost just 7,000 video
customers compared with a net loss of 17,000 customers in the
prior-year quarter. However, in the previous quarter, monthly
ARPU from video customers increased 8.7% to $153.54, mainly
attributable to company's plan to upgrade customers to premium
tier, which in turn will drive the Video On Demand (VOD) and
HD-DVR service business of the company.
So, we believe that Comcast will continue to expand its
service offerings in order to improve its video subscriber
Currently, Comcast Corporation carries a Zacks Rank #2
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