Chico's FAS Inc.
) is set to make its first international appearance with the
opening of its White House Black Market (WH|BM) boutique store at
Yorkdale Shopping Centre in Toronto, Canada. The store is slated
to open doors for its customers in Canada on Oct 24.
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Alongside its first international venture, the company announced
the opening of its second Canadian store at Square One in
Mississauga, followed by a third store at Upper Canada Mall in
Newmarket. These stores are scheduled to open on Oct 29 and Nov
The entrance of the Yorkdale Shopping Centre store is designed
using a blend of various design elements and materials consisting
of white Carrara marble, polished chrome, black lacquer panels,
striped fabric sunshade, and a huge cut-crystal chandelier.
The boutiques have a rich design in a black-and-white palette, a
currated finish including wood and marble floors, crystal
chandeliers and sconces, mirrored accents, satin curtains and
velvet upholstery. The furniture will be in tune with the
The company's venture into Canada is guided by a study of its
customer profiles that indicate a large customer following in
Canada for the Chico's brand.
Chico's FAS' White House Black Market brand sells stylish and
chic garments and accessories for women, including everyday
basics, wear-to-work, graceful fashion, mostly in black and white
and related shades with seasonal color splashes. Apart from this,
the brand offers some signature collections including the
Instantly Slimming, Perfect Form and WORKKIT, providing
day-to-day wardrobe solutions for women.
White House Black Market started operations in 1985 and was
acquired by Chico's in 2003. The company currently operates 416
White House Black Market boutiques and 52 outlets.
Chico's is a women's specialty retailer of private branded,
classy, casual-to-dressy outfits, intimates, complementary
accessories, and other non-clothing gift items. Looking into
2013, Chico's intends to go ahead with other strategic
initiatives that will help boost its future growth. These include
omni-channel capabilities, expansion in Canada, and the opening
of 135 to 140 new stores.
Chico's currently has a Zacks Rank #5 (Strong Sell). Stocks
performing well among apparel/shoe retailers include
Citi Trends Inc.
Christopher & Banks Corporation
). All of these carry a Zacks Rank #1 (Strong Buy).