Bulls ring up wins in videogames

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The bulls are playing videogames.

optionMONSTER's Heat Seeker tracking system detected unusual call activity yesterday in Electronic Arts, which is known for titles such as "Medal of Honor." They paid $0.77 to $0.91 for the October 16 contracts.

ERTS Today the shares rose as much as 6.5 percent, and those same calls more than doubled to as much as $2. The option action continues fast and furious today, but now traders are selling the October 18 calls and the October 18 puts to bet that the ERTS will remain in a range through expiration.

Activision Blizzard also saw bullish activity as an investor sold October 11 calls for $0.33 and purchased the November 11 contracts for $0.65. The trade, known as a call roll, will provide an additional month of long exposure for a net $0.32. ATVI rose 3 percent to $11.32 in afternoon trading.

The company sells "World of Warcraft," which is the world's top-selling multiplayer game.

Yesterday Heat Seeker also detected upside activity in Take-Two Interactive Software, best known for the "Grand Theft Auto" franchise. TTWO is up 0.86 percent to $10.50, although there is little noteworthy options activity in the name.

(Chart courtesy of tradeMONSTER)

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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This article appears in: Investing , Options
More Headlines for: ATVI , ERTS , TTWO


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