Last week, Lane Bryant, a unit of
Ascena Retail Group Inc.
), took its statement of
'fashion for everyday and style just for you'
forward by declaring a store opening in Illinois. The outlet
opened with a weekend celebration on Nov 1.
Located at University Mall in Carbondale, the new Lane Bryant
store shares the dais with other retail companies such as
Bed Bath & Beyond Inc.
Ulta Salon, Cosmetics & Fragrance, Inc.
) and Bath & Body Works.
During the opening weekend celebration, the company, which
Citi Trends, Inc.
) distributed 150 $25 Lane Bryant gift cards to its customers at
the new store.
Apart from the announcement of the above-mentioned store, last
week Lane Bryant declared the opening of one store each in South
Carolina, South Dakota and Pennsylvania. Simultaneously, the
company announced the opening of a repositioned store in
Lane Bryant is a renowned women's curvy specialty apparel
retailer, offering designer and high-quality fashion from sizes
14 to 28. The brand's assortments comprise an extensive range of
formal and casual apparel, together with accessories, footwear,
hosiery and Cacique - the brand's intimate apparel range. Lane
Bryant operates over 800 full-line and outlet stores in 48 states
across the United States, targeting plus-size women aged 30 to
45, and serves women's sizes 14-28.
Ascena Retail Group is a specialty retailer that offers
clothing for women as well as teen girls and boys. This Zacks
Rank #3 (Hold) company provides apparel, accessories, footwear,
undergarments and lifestyle products such as bedroom furnishings
and electronics. The company's operating segments include
Justice, Lane Bryant, Maurices, Dressbarn and Catherines. Some of
the popular brands sold by the company include Justice, Brothers,
Lane Bryant, Cacique, Right Fit, Maurices, Studio Y, Dressbarn,
Catherines, Maggie Barnes, Liz&Me and Serenada.
As of Sep 24, 2013, the company operated nearly 3,900 stores
in 48 states, the District of Columbia, Puerto Rico and
In its last earnings release, Ascena outlined its plan to open
about 180-190 stores during fiscal 2014 while shuttering 115-125
ASCENA RETAIL (ASNA): Free Stock Analysis
BED BATH&BEYOND (BBBY): Free Stock Analysis
CITI TRENDS INC (CTRN): Free Stock Analysis
ULTA SALON COSM (ULTA): Free Stock Analysis
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