More than 6,000 New Zealand police officers are getting an
iPhone after the nation signed a 10-year outsourcing contract
with Vodafone. Of those 6,000 officers, 3,900 will also receive
an iPad, creating the most lucrative deal Apple (NASDAQ:
) has announced since Home Depot (NYSE:
) announced that it
planned to dump
) for the iPhone. That deal led to the replacement of roughly
10,000 BlackBerry devices, providing Apple with another large
The National Business Review
, New Zealand police forces will initially spend $4.3 million to
fund the initiative over the next three months. They expect to
spend as much as $159 million in operating expenditure in the
next 10 years.
Stephen Crombie, the Chief Information Officer of the New
Zealand Police force, told The National Business Review why it
chose Apple products over competing items from Google (NASDAQ:
), BlackBerry or Microsoft (NASDAQ:
"The trial showed the most useful tools for officers were
small personal devices (such as a smartphone) for making phone
calls or text messaging, accessing email, and accessing
information and photo databases, and a larger, such as a laptop
or tablet, for staff who need to do more data entry," Crombie
told the publication.
"Based on frontline officer feedback from the trial (over 100
staff in four districts trialed smartphones, laptops and tablets
over an 11-month period), the preferred devices are the iPhone as
smartphone and iPad for the tablet. The approach used to develop
the applications means Police can move to other devices with
relative ease as technology changes."
Compared to the number of iPhones that Apple can
sell in a weekend
, that might not sound like much. However, these corporate and
government orders are very important to the company's long-term
success. They help strengthen the brand and ensure that the
iPhone will receive great exposure on a corporate level.
Nonetheless, Apple is trading down less than one percent this
morning. The firm has yet to recover from its year-to-date
decline of nearly 15 percent.
BlackBerry is also taking some heat, dropping more than two
percent today. The stock, which had recently become
Wall Street's golden company
, plummeted more than 19 percent over the last five days.
(c) 2013 Benzinga.com. Benzinga does not provide investment
advice. All rights reserved.
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