) has announced a deal with Time Warner Inc.'s HBO network to
extend the archive of television shows and films currently
available on its streaming video site, Amazon Prime Instant
Amazon Instant Video is a digital video streaming and download
service that lets users rent, buy or subscribe to a range of
The deal will make Prime Instant Video the exclusive online
subscription service to stream all episodes of HBO shows -
Eastbown & Down
Flight of the Conchords
- online without any HBO subscription, starting May 21.
Additionally, the previous seasons of current shows such as
will be available on Prime Instant Video three years after they
are broadcasted on HBO.
We believe enhancing the video archive is one of the key
strategies of Prime Instant Video. The deal is the latest effort
by Amazon to strengthen its position versus
), the leading online video subscription service in the United
States. According to a recent report from Qwilt, the online
retail giant's streaming video service ranks third in the
industry, after Netflix and YouTube. The strong line-up of
popular HBO shows will give Amazon a competitive advantage over
these streaming services.
The online retailer has been consistently upgrading and
promoting movies and television shows on its streaming video
service. Over the past 12 months, Amazon has entered into a
number of deals with every major Hollywood studio, as well as
some of the major cable networks. In Jan 2014, Amazon signed a
) to stream the new CBS Television series
, a mystery thriller about a female astronaut, produced by Steven
Spielberg's Amblin Television.
Amazon is one of the leading players in an extremely
fast-growing market. In fourth-quarter 2013, Amazon's revenues of
$25.6 billion were up sequentially as well as from the year-ago
quarter. Management attributed the revenue increase to the
growing consumption of digital content across different
categories owing to the advantageous value proposition Amazon
provides its customers.
Amazon's shares currently sport a Zacks Rank #2 (Buy). Other
stocks that have been performing well and are worth a look
). All these stocks sport a Zacks Rank #2 (Buy).
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